�xito Comercial

ISBN-10: 1285737466

ISBN-13: 9781285737461

Edition: 6th

List price: $128.95
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Description: The "Cuaderno de correspondencia y documentos comerciales" includes the most important and most frequently used letters and documents for communication in the international business world. Through the authentic selections and thought-provoking activities, students are exposed to various business transactions as well as the problems that may complicate them. The "Cuaderno" helps learners master not only the subject matter, but also the intricacies and nuances of communicating effectively in Spanish.

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Book details

List price: $128.95
Edition: 6th
Publisher: Cengage Learning
Publication date: 2/27/2014
Binding: Paperback
Pages: 272
Size: 8.50" wide x 10.50" long x 0.75" tall
Weight: 1.386
Language: English

Ronald C. Cere (Ph.D., New York University) is a Professor of Spanish in Eastern Michigan University's (EMU) Language and International Trade Program and has taught Business Spanish since 1975 at various U.S. universities and for Fortune 500 companies, notably MASCO Corp. He has published numerous books, manuals, and articles for Colecci�n Iberia, McGraw-Hill, Hispania, Canadian Modern Language Journal, The American Association of Teachers of Spanish and Portuguese (AATSP), and Dimensions, and has delivered over 150 presentations, seminars, and workshops nationally and internationally on commercial Spanish and other foreign language subjects, especially cross-cultural communication. Professor Cere co-chaired EMU's annual conference on Language and Communication for World Business and the Profession, was Director of the Career Division of the AATSP, organizations, such as the American Council on the Teaching of Foreign Languages, the Modern Language Association, the Southern Conference on Language Teaching, the American Association of Teachers of Spanish and Portuguese, and the Society of Training and Development.

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