Global Business Today:

ISBN-10: 125929921X
ISBN-13: 9781259299216
Edition: 2015
List price: $166.85
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Description: Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this  More...

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Book details

List price: $166.85
Copyright year: 2015
Publisher: McGraw-Hill College
Binding: Cloth Text 
Weight: 2.794
Language: English

Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field. For the 9th edition, G. Tomas M. Hult from Michigan State University has joined Charles Hill to deliver a program that is:Current--it is comprehensive and up-to-date.Application Rich--it goes beyond an uncritical presentation and shallow explanation of the body of knowledge.Relevant--it focuses on managerial implications.Integrated--its tight flow between chapters is fully integrated with proven adaptive technology.Global Business Today--The market-leading program of international business.

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