What's the Future of Business Changing the Way Businesses Create Experiences

ISBN-10: 111845653X

ISBN-13: 9781118456538

Edition: 2013

Authors: Brian Solis
List price: $29.95 Buy it from $3.00
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Description: Rethink your business model to incorporate the power of "user" experiences What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This e-book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationshipsMotivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mindBrian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual!Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth.

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Book details

List price: $29.95
Copyright year: 2013
Publisher: John Wiley & Sons, Incorporated
Publication date: 3/11/2013
Binding: Hardcover
Pages: 224
Size: 8.25" wide x 8.50" long x 0.75" tall
Weight: 1.738
Language: English

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