Content Marketing for Nonprofits A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money

Name: Content Marketing for Nonprofits A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money
Availability: InStock
ISBN: 9781118444023

ISBN-10: 1118444027

ISBN-13: 9781118444023

Edition: 2013

Authors: Kivi Leroux Miller

List price: $46.00

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Description:

Nonprofit guide to the strategic use of content to increase support, money, and impact Today, nonprofits have more ways to communicate with supporters, donors, and advocates than ever before. This book arms nonprofit professionals with tools and strategies to help them create and use content effectively on and offline to gain the attention of the people their cause needs in order to achieve organizational goals and mission. Readers will learn how to create, manage, and share relevant and valuable content that attracts, educates, and inspires. The book features real–world, strategic guidance from Kivi Leroux Miller′s consulting and training engagements and vivid examples from the nonprofit…

Book details

List price: $46.00
Copyright year: 2013
Publisher: John Wiley & Sons, Incorporated
Publication date: 9/3/2013
Binding: Paperback
Pages: 432
Size: 7.00" wide x 9.20" long x 0.90" tall
Weight: 1.760
Language: English