Rules for Revolutionaries The Capitalist Manifesto for Creating and Marketing New Products and Services

Name: Rules for Revolutionaries The Capitalist Manifesto for Creating and Marketing New Products and Services
Price: 2.78 USD
Availability: InStock
ISBN: 9780887309953

ISBN-10: 088730995X

ISBN-13: 9780887309953

Edition: 2000

Authors: Guy Kawasaki, Michele Moreno, Gary Kawasaki

List price: $16.99

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Description:

Guy Kawasaki, CEO of garage.com and former chief evangelist of Apple Computer, Inc., presents his manifesto for world-changing innovation, using his battle-tested lessons to help revolutionaries become visionaries. * Create Like a God * Turn conventional wisdom on its head-create revolutionary products and services by analyzing how to approach the problems at hand. * Command Like a King * Take charge and make tough, insightful, and strategic decisions-break down the barriers that prevent product adoption and avoid "death magnets" (the stupid mistakes just about everyone makes). * Work Like a Slave * Get ready for hard work, and lots of it. To go from revolutionary to visionary, you'll…

Book details

List price: $16.99
Copyright year: 2000
Publisher: HarperCollins Publishers
Publication date: 5/3/2000
Binding: Paperback
Pages: 224
Size: 5.25" wide x 8.00" long x 0.50" tall
Weight: 0.396
Language: English

Guy Kawasaki was born in Honolulu, Hawaii on August 30, 1954. He received a BA in psychology from Stanford University and an MBA from UCLA. He was the chief evangelist of Apple. He is the co-founder of Alltop.com and a founding partner at Garage Technology Ventures. His has written ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way.