Visual Methodologies An Introduction to Researching with Visual Materials

ISBN-10: 085702888X
ISBN-13: 9780857028884
Edition: 3rd 2012
Authors: Gillian Rose
List price: $30.99 Buy it from $12.01
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Description: The new edition of Gillian Rose's bestselling critical introduction to the study and analysis of visual culture has been fully revised and updated. Each chapter retains its rigorous examination and demonstration of an individual methodology, while  More...

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Book details

List price: $30.99
Edition: 3rd
Copyright year: 2012
Publisher: SAGE Publications, Limited
Publication date: 11/9/2011
Binding: Paperback
Pages: 408
Size: 6.69" wide x 9.53" long x 0.75" tall
Weight: 1.716
Language: English

The new edition of Gillian Rose's bestselling critical introduction to the study and analysis of visual culture has been fully revised and updated. Each chapter retains its rigorous examination and demonstration of an individual methodology, while continuing to be clear in structure and lucid in style. Reflecting changes in the way society consumes and creates its visual content, new features include: #x2B22; A Companion Website featuring additional examples of digital and social media, and moving images #x2B22; Pedagogical enhancements including full colour images, extended further reading, and updated case studies and visual examples #x2B22; An additional chapter and expanded coverage on social and new media, and more information on the mass media in general (TV, Print, Broadcasting) #x2B22; An expanded focus on how each method can be used in relation to a range of different visual materials #x2B22; An additional chapter on how to use visual materials for research and the presentation of research finding. A now classic text, the book appeals to undergraduates, postgraduates, researchers and academics in all subjects looking to understand and clearly grasp the complex debates and ideas in visual analysis and interpretation.

List of Figures
About the Author
Acknowledgements
Preface: introducing the third edition of this book
About the companion website
Researching with Visual Materials: A Brief Survey
An introductory survey of 'the visual'
Understanding the social effects of visual materials
Three criteria for a critical visual methodology
Summary
Further reading
Towards a Critical Visual Methodology
The three sites of production, the image itself and its audiencing
The site of production
The site of the image
The site of audiencing
Summary
Further reading
How to Use this Book
Reading this book selectively on the basis of sites and modalities
Reading this book selectively on the basis of having found some images
Why you should also read books other than this one
How each chapter works
A quick word on finding your images
Another quick word, on referencing and reproducing your images
On the companion website
The Good Eye': Looking at Pictures Using Compositional Interpretation
Compositional interpretation: an introduction
Doing compositional interpretation: technologies and the production of the image
Doing compositional interpretation: the compositionality of the image itself
Compositional interpretation: an assessment Summary
Further reading
On the companion website
Content Analysis: Counting what you (Think You) See
Content analysis: an introduction
Four steps to content analysis
Content analysis: an assessment
Summary
Further reading
On the companion website
Semiology: Laying Bare the Prejudices Beneath the Smooth Surface of the Beautiful
Semiology: an introduction
Choosing images for a semiological study
The sign and its meaning-making processes in mainstream semiology
Making meaning socially: social semiotics
Semiology: an assessment
Summary
Further reading
On the companion website
Psychoanalysis: Visual Culture, Visual Pleasure, Visual Disruption
Psychoanalysis and visuality: an introduction
A longer introduction to psychoanalysis and visuality: subjectivity, sexuality and the unconscious
How is sexual difference visual 1: watching movies with Laura Mulvey
How is sexual difference visual 2: from the fetish to masquerade
From the voyeuristic gaze to the Lacanian Gaze: other ways of seeing
From the disciplines of subjection to the possibilities of fantasy
Queer looks
Reflexivity
Psychoanalysis and visuality: an assessment
Summary
Further reading
On the companion website
Discourse Analysis I: Text, Intfrtextuality and Context
Discourse and visual culture: an introduction
An introduction to discourse analysis I and discourse analysis II
Finding your sources for a discourse analysis I
Discourse analysis I: the production and rhetorical organisation of discourse
Discourse analysis I and reflexivity
Discourse analysis I: an assessment
Summary
Further reading
On the companion website
Discourse Analysis II: Institutions and Ways of Seeing
Another introduction to discourse and visual culture
Finding your sources for discourse analysis II
The apparatus of the gallery and the museum
The technologies of the gallery and museum
The visitor
Discourse analysis II: an assessment
Summary
Further reading
On the companion website
To Audience Studies and Beyond: Ethnographies of Television Audiences, Fans and Users
Audience studies: an introduction
Audiences, fans and users
Audience studies researching audiences and fans
Ethnographies of visual objects
Ethnographic studies of audiencing; an assessment
Summary
Further reading
On the companion website
Making Photographs as Part of a Research Project: Photo-Documentation, Photo-Elicitation and Photo-Essays
Making photographs as part of a research project: an introduction
Photo-documentation
Photo-elicitation
Photo-essays
Making photographs as part of a research project: an assessment
Summary
Further reading
On the companion website
Ethics and Visual Research Methodologies
An introduction to research ethics and visual materials
Consent, anonymity, copyright
Consent
Anonymity
Copyright
Conclusions: ethics, visual research and contemporary visual culture
Summary
Further reading
On the companion website
Visual Methodologies: A Review
Introduction
Sites, modalities and methods
Mixing methods
Useful reading on various visual materials
References
List of key terms
Name Index
Subject Index

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