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| Preface | |
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| Contributors | |
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| About the Authors | |
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| The Importance of Business Strategy and the External Business Environment | |
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| The Hydra | |
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| Strategic Planning Defined | |
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| The Importance of Strategic Planning | |
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| Fiction versus Fact | |
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| Resistance to Strategic Planning | |
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| Approaches to Strategic Analysis and Planning | |
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| Managerial Strategic Decision Making | |
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| Why Businesses Fail | |
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| Environment of the Business System | |
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| Legitimacy: The Role and Responsibilities of Business in Society | |
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| Summary | |
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| References | |
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| Critical Beginnings | |
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| Vision Statement | |
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| Characteristics of a Good Vision | |
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| Vision Statement Development | |
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| Guiding Principles and Company Values | |
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| Purpose and Goals | |
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| Identification of Guiding Principles and Company Values | |
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| Identification of Values | |
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| Examples of Typical Values | |
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| Mission Statement | |
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| History of Mission Statements | |
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| Mission Statement Development | |
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| Stakeholders' Involvement in the Development of a Mission | |
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| Focus of the Mission Statement | |
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| Mission Statement Measurement | |
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| Mission Statement Benefits Should Exceed Costs | |
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| Summary | |
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| References | |
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| Understanding Existing Strategy | |
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| Identifying Strategies | |
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| Porter's Generic Business Strategies | |
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| Low-Cost Leadership Strategy | |
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| Product Differentiation Strategy | |
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| Focused Strategy | |
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| Strategic Thrust | |
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| Inappropriate Uses of Strategic Thrust Funds | |
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| Value Creation | |
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| The Sequentially Interdependent System | |
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| The Pooled Interdependent System | |
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| The Reciprocal Interdependent System | |
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| Value Creation Lessons | |
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| Core Technology | |
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| Core Business | |
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| Core Competency | |
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| Internal Resource Audit | |
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| Resource Based View (RBV) of Organizations | |
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| Outsourcing | |
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| Exercise | |
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| References | |
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| Identification of Key Performance Measures | |
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| Benchmarking and Determining Current Performance | |
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| Financial Performance Measures | |
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| Economic Value Added, Return on Invested Capital, and Free Cash Flow | |
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| The Profit Zone | |
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| Stock Price | |
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| Sales to Breakeven | |
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| Customer Performance Measures (CPM) | |
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| Feedback and Complaints | |
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| Customer Tracking | |
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| Customer Profitability | |
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| Customer Satisfaction Ratings | |
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| Service Level | |
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| Number of On-Time Deliveries | |
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| Cycle Time | |
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| Number of Reorders | |
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| Employee Performance Measures | |
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| Employee Attitudinal Questionnaires | |
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| Employee Turnover Rate | |
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| Frequency of Training | |
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| Advancement Opportunities | |
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| Quality of the Work Environment | |
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| Internal Process Performance Measures | |
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| Input Metrics | |
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| Supplier Metrics | |
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| Procurement Metrics | |
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| Front-End Staging Metrics | |
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| Throughput Metrics | |
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| Output Metrics | |
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| Support Function Metrics | |
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| Asset Utilization | |
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| Inventory Turnover | |
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| Summary | |
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| References | |
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| Monitoring and Forecasting the Environment | |
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| The External Environment | |
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| Predicting the Future | |
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| Opportunities and Threats | |
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| Opportunities | |
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| Threats | |
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| Constraints | |
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| Industry Analysis | |
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| Structure-Conduct-Performance (SCP) Model | |
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| Porter's Five Forces | |
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| Importance of Industry Analysis | |
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| Summary | |
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| References | |
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| Influencers of Corporate Strategy | |
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| Life-Cycle Influence | |
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| Product Life Cycle | |
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| Introduction Phase | |
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| Growth Stage | |
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| Maturity Stage | |
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| Decline Stage | |
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| Firm Life Cycle | |
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| New Venture | |
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| Growth Stage | |
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| Maturity Stage | |
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| Decline Stage | |
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| Industry Life Cycle | |
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| Extension of Life Cycle | |
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| Globalization Influence | |
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| Integrating Life Cycle and Portfolio Analysis | |
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| Mergers and Acquisitions Influence | |
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| Organizational Learning and Cultural Influence | |
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| References | |
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| Organization Design and Structure | |
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| Defining, Designing, and Charting an Organization Structure | |
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| Organization Design Decisions | |
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| Span of Control | |
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| Division of Authority: Vertical Differentiation | |
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| Division of Labor: Horizontal Differentiation | |
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| Integration: Communication and Coordination | |
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| Direct Contact | |
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| Liaison | |
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| Task Force | |
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| Teams | |
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| Organizational Integrator | |
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| Structural Dimensions | |
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| Centralization | |
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| Formalization | |
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| Standardization | |
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| Complexity | |
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| Organizational Structure and the Environment | |
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| The Mechanistic Structure | |
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| The Organic Structure | |
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| Structural Departmentalization | |
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| Functional Departmentalization | |
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| Divisional Departmentalization by Product | |
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| Divisional Departmentalization by Geography | |
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| Matrix Structure | |
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| Structure and Strategy | |
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| Conclusion | |
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| Selected Readings | |
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| Strategic Marketing Issues | |
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| The Marketing Concept | |
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| Marketing Mix and Strategies | |
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| Product and Marketing Strategies | |
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| Pricing and Marketing Strategies | |
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| Promotion and Marketing Strategies | |
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| Distribution (Place) and Marketing Strategies | |
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| Current Strategic Marketing Outlooks | |
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| International Marketing | |
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| Services Marketing | |
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| Electronic (E) or Internet Marketing | |
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| Customer Relationship Management (CRM) | |
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| Social Marketing: Legal and Ethical Issues in Marketing | |
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| References | |
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| Financial Statements | |
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| Macroeconomic Analysis | |
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| Stock and Bond Valuations | |
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| Industry Effect | |
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| Individual Companies | |
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| Balance Sheet and Income Statement | |
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| Assets | |
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| Current Liabilities | |
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| Long-Term Debt | |
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| Equity | |
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| Liquidity Ratios | |
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| Current Ratio | |
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| Cash-Flow Liquidity Ratio | |
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| Quick Ratio | |
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| Adjusted Quick Ratio | |
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| Asset and Liability Management Ratios | |
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| Debt Management Ratios | |
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| Balance-Sheet Approach | |
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| Income Statement (Debt Coverage Ratios) | |
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| Profitability Ratios | |
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| Market Value Ratios | |
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| Dividend Policy Ratios | |
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| Common-Size Financial Statements | |
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| Summary | |
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| Selected Bibliography | |
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| Production and Operations Management | |
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| Product and Service Design | |
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| Concurrent Engineering | |
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| Quality Function Deployment | |
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| Design for Manufacture, Assembly, and Robustness | |
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| Designing Services | |
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| Process Selection | |
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| Types of Processes | |
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| Processes Planning | |
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| Process Analysis | |
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| Mass Customization | |
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| Business Process Reengineering | |
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| Manufacturing Technology | |
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| Just-In-Time and Lean Systems | |
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| Pull Production System | |
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| Kanban Production Control | |
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| Quick Setups | |
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| Quality at the Source | |
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| Total Production Maintenance | |
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| Supplier Networks | |
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| JIT in Services | |
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| Supply-Chain Management | |
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| Information Exchange | |
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| Role of Purchasing | |
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| Strategic Sourcing | |
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| Logistics | |
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| Quality Management | |
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| Total Quality Management | |
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| Service Quality | |
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| Quality Standards and Awards | |
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| References | |
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| Human Resources | |
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| Changing Environment | |
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| Human Resource Management | |
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| Unions | |
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| Flextime, Flexible Work Weeks, and Part-Time Workers | |
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| Benefits | |
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| Discrimination | |
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| Productivity and Technology | |
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| Performance Improvement and Turnover | |
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| Progressive Discipline | |
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| Summary | |
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| Management Information Systems | |
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| Information Systems | |
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| People | |
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| Information | |
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| Infrastructure | |
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| Processes | |
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| Types of Information Systems | |
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| Transaction Processing | |
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| Functional Systems | |
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| Enterprise Resource Planning | |
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| Communications | |
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| File Management | |
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| Distributed Information Systems | |
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| Networks and the Connected Organization | |
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| The Internet | |
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| Intranets | |
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| Extranets | |
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| Summary | |
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| Selected Bibliography | |
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| Analyzing Global Business | |
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| Globalization | |
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| Global Business Opportunities | |
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| Benefits of Global or Foreign Direct Investment | |
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| Leaping over Trade Barriers | |
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| Transportation Efficiencies | |
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| Global Integration | |
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| Approaches to Global Business | |
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| Exporting and Importing | |
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| Licensing and Franchising | |
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| International Strategic Alliances | |
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| International Joint Ventures (IJV) | |
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| FDI and Acquisitions | |
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| Barriers to Global Business | |
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| Tariffs | |
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| Quotas | |
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| Export, Import, and Investment Laws | |
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| Local Content Laws | |
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| Dumping and Price Control Laws | |
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| Bribery Laws | |
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| Labor Usage Laws | |
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| Foreign Exchange Restrictions | |
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| Government Monopolies and Favored Companies | |
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| Enforcement of Laws | |
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| Government Purchasing Policies | |
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| Threat of Nationalization and Expropriation | |
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| Culture and Language Issues | |
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| Governmental Reduction of Barriers | |
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| Global Business and the Currency Market | |
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| Impact of the Currency Market | |
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| Transaction Effect | |
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| Translation Effect | |
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| Coping with Changes in Currency Values | |
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| Coping through International Bank Loans | |
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| Coping through the Forward Market | |
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| Global Financial Issues | |
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| Human Resource Issues | |
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| Production and Operations Issues | |
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| Management: Leadership Issues | |
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| Summary | |
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| Index | |