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| Acknowledgments | |
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| Introduction | |
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| Fundraising and Giving as Spiritual Practice | |
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| The Joy of Giving: Growing Spiritual Gifts through Fundraising | |
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| Stop Battling and Start Abiding | |
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| Becoming Sm�agol | |
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| A Reconciling Ministry | |
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| Free to Live and Give | |
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| The Fundraiser as Spiritual Leader | |
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| The Fundraiser as Minister | |
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| The Fundraiser as Shepherd | |
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| The Fundraiser as Presence-Maker | |
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| The Fundraiser as Coach | |
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| Fear, Resistance and Acedia: Removing Spiritual Blocks to Giving | |
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| On Fear | |
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| On Resistance | |
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| On Acedia | |
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| Leaders on the Frontline | |
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| Getting Practical about Fundraising | |
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| Essential Leadership Practices | |
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| Be Effective and Kind, not Nice | |
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| Nurture a Vibrant Church | |
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| Deserve the Money | |
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| Stewardship Campaign Leadership | |
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| Roles of Campaign Leadership | |
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| Stewardship Leaders' Ideal Qualifications | |
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| Weaving Stewardship Formation into Church Life | |
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| Resource: Adult Forums on Money | |
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| Resource: Family Reflection on Money, Giving and God | |
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| Resource: Tips on Speaking to Young People About Pledging | |
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| Resource: Six-Week Sunday School Lesson on Stewardship | |
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| Resource: Financial Planning as Spiritual Practice A Three-part Adult Formation Program | |
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| Hope and Fear around Money and Giving | |
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| A Rule of Life Chapter on Money | |
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| Money Management as Spiritual Practice | |
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| Resource: Prayers for Stewardship | |
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| Resource: Preaching Stewardship and Giving | |
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| The Warm-up: Planning, Recruitment and Communications | |
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| Prepare for Planning | |
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| What-and How-Are You Planning? | |
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| Five Points for Strategic Planning | |
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| The Year-Long Campaign Ministry Plan | |
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| Resource: Campaign Ministry Plan Checklist | |
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| Pre-Campaign Discernment | |
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| Research and Listening Campaign (January) | |
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| Resource: Member Questionnaire | |
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| Resource: Survey and Study of Specific Ministries | |
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| Resource: Community Leader Interviews | |
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| Discernment of Call and Communication (February-March) | |
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| Planning the Annual Pledge Campaign | |
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| Campaign Plan and Assessment (April-May) | |
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| Resource: Involvement Assessment | |
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| Campaign Communications Planning (April-August) | |
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| Resource: Advanced Communications Toolkit | |
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| Resource: Essential Communications Toolkit | |
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| Special Events | |
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| Resource: Events that put the "Fun" in Fundraising | |
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| Resource: Special Event Planning Questionnaire | |
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| Campaign Checklist | |
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| Resource: Stewardship Campaign Checklist | |
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| The Campaign | |
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| The Case for Support | |
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| Craft the Case | |
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| Resource: Case Development Survey Letter | |
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| Resource: Components of the Case | |
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| Resource: Composing Your Case | |
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| Communicating the Case | |
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| Resource: What Form Will Your Case Take? | |
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| Resource: Campaign Case Presentation Letter | |
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| Campaign Materials | |
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| The Lead-up to Kickoff | |
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| The Pledge Card or "Certificate" | |
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| Resource: Sample Pledge Certificate | |
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| Stewardship Campaign Kickoff Sunday | |
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| Ministry Minutes | |
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| Resource: Ministry Minute Flyer | |
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| Participation Thermometer | |
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| A Final Word on Cost, Speed and Creativity | |
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| In the Thick of the Campaign | |
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| Resource: Model Campaign Schedule | |
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| Mid-Campaign Check-ins | |
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| Resource: Weekly Checklist for Campaign Leaders | |
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| Resource: Weekly Stewardship Ministry Meeting Agenda | |
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| Resource: Tips on Converting Non-Pledgers to Pledgers | |
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| Final Weeks of the Campaign | |
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| Resource: Script: Last Year But Not This Year (or "LYBUNT") | |
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| Resource: Handwritten, Post Phone-a-thon Note | |
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| Resource: Script: Prior Year But Not This Year (or "PYBUNT") | |
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| The Final Sunday | |
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| Victory Celebration | |
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| Stewardship Campaign Follow-up | |
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| The "Thank You" Process | |
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| Resource: Tips for the Pledge Acknowledgement Process | |
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| Passing the Torch | |
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| Campaign Evaluation | |
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| Resource: Stewardship Campaign Evaluation | |
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| Stewardship Questionnaires | |
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| Resource: Stewardship Congregational Questionnaire | |
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| The Major Gift | |
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| The Fear of the Major Gift | |
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| What Is a Major Gift? | |
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| The Process Behind Major Gifts | |
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| The Major Ask | |
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| The Ask on the Telephone | |
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| Resource: Tips on Dealing with Voicemail | |
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| Donor Recognition | |
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| Resource: Acknowledgement Letter from Clergy | |
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| Resource: Quarterly Acknowledgement Letter | |
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| Four Reasons People Don't Give a Major Gift | |
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| The Ripple Effect: Stewardship-Related Concerns | |
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| Planned Giving Programs | |
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| Resource: Job Description for Planned Giving Contact Person | |
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| Resource: Planned Giving Sunday Bulletin Insert | |
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| Capital Campaign Management | |
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| The Changing Tide | |
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| Preparing for the Campaign | |
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| The Phases of a Capital Campaign | |
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| Generational Sensitivity and Strategy | |
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| Planning for the Generational Shift | |
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| Getting to Know the Generations | |
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| The Church Philanthropy Turning (CPT) | |
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| Donor-Driven Mission versus Church-Driven Mission | |
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| Resource: Making the Link with Younger Members | |
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| Conclusion | |
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| The One Thing | |