Big Picture Money and Power in Hollywood

ISBN-10: 0812973828
ISBN-13: 9780812973822
Edition: 2006
List price: $18.00
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Description: In this unprecedented, all-encompassing, and thoroughly entertaining account of the movie business, acclaimed writer Edward Jay Epstein reveals the real magic behind moviemaking: how the studios make their money. Epstein shows that in Hollywood, the  More...

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Book details

List price: $18.00
Copyright year: 2006
Publisher: Random House Publishing Group
Publication date: 1/10/2006
Binding: Paperback
Pages: 416
Size: 4.50" wide x 9.00" long x 0.50" tall
Weight: 0.440
Language: English

In this unprecedented, all-encompassing, and thoroughly entertaining account of the movie business, acclaimed writer Edward Jay Epstein reveals the real magic behind moviemaking: how the studios make their money. Epstein shows that in Hollywood, the only art that matters is the art of the deal: Major films turn huge profits not from the movies themselves but through myriad other enterprises, from video-game spin-offs and soundtracks to fast-food tie-ins, and even theme-park rides. The studios may compete for stars and Oscars, but their corporate parents view wth one another in less glamorous markets such as cable, home video, and pay-TV. Money, though, is only a small part of the Hollywood story; the social and political milieus–power, prestige, and status–tell the rest. Alongside its remarkable financial revelations and incisive profiles of the pioneers who helped build Hollywood, The Big Picture is filled with eye-opening insider stories. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven’t seen the big picture until you’ve read The Big Picture.

Edward Jay Epstein is the author of fourteen books. He studied government at Cornell and Harvard and received a Ph.D from Harvard in 1973. His thesis on the search for political truth became a best-selling book, Inquest: The Warren Commission and the Establishment of Truth. His doctoral dissertation on television news was published as News From Nowhere. He is the recipient of numerous foundation grants and awards, including the prestigious Financial Times/Booz Allen and Hamilton Global Business Book Award for both best biography and best business book for Dossier: The Secret History of Armand Hammer. He has written for Vanity Fair, The New Yorker, The Atlantic, The New York Times Magazine, and the Wall Street Journal. He lives in New York City.aFrom the Hardcover edition.

The Two Hollywoods
The New System
The Creators
Americanizing the World
The Sexopoly
The Clearinghouse Concept
The Art of Deception, the Deception of Art
Development Hell
The Green Light
Preparing the Illusion
Lights, Cameras, Action
Bits and Pieces
Completing the Illusion
The Creation of Audiences
The Awareness Mission
The Drive
D Day
The Economic Logic of Hollywood
The Popcorn Economy
Alien Territory
The DVD Revolution
The Television Windfall
License to Merchandise
The Learning Imperative
The Midas Formula
The Social Logic of Hollywood
Homo Ludens
The Communal Instinct
The New Elites
Hollywood at Work and Play
The Culture of Deception
The Political Logic of Hollywood
The Pictures in Our Heads
The Rules of the Game
The World According to Hollywood
Epilogue: The Once and Future Hollywood
Afterword: The Rise of the Tube Moguls
Notes
Acknowledgments
Index

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