Girl on the Magazine Cover The Origins of Visual Stereotypes in American Mass Media

ISBN-10: 0807849782
ISBN-13: 9780807849781
Edition: 2001
Authors: Carolyn Kitch
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Description: From the Gibson Girl to the flapper, from the vamp to the New Woman, Carolyn Kitch traces mass media images of women to their historical roots on magazine covers, unveiling the origins of gender stereotypes in early-twentieth-century American  More...

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Book details

List price: $35.00
Copyright year: 2001
Publisher: University of North Carolina Press
Publication date: 10/29/2001
Binding: Paperback
Pages: 272
Size: 6.25" wide x 9.50" long x 0.75" tall
Weight: 1.078
Language: English

From the Gibson Girl to the flapper, from the vamp to the New Woman, Carolyn Kitch traces mass media images of women to their historical roots on magazine covers, unveiling the origins of gender stereotypes in early-twentieth-century American culture. Kitch examines the years from 1895 to 1930 as a time when the first wave of feminism intersected with the rise of new technologies and media for the reproduction and dissemination of visual images. Access to suffrage, higher education, the professions, and contraception broadened women's opportunities, but the images found on magazine covers emphasized the role of women as consumers: suffrage was reduced to spending, sexuality to sexiness, and a collective women's movement to individual choices of personal style. In the 1920s, Kitch argues, the political prominence of the New Woman dissipated, but her visual image pervaded print media. With seventy-five photographs of cover art by the era's most popular illustrators,The Girl on the Magazine Covershows how these images created a visual vocabulary for understanding femininity and masculinity, as well as class status. Through this iconic process, magazines helped set cultural norms for women, for men, and for what it meant to be an American, Kitch contends.

Philip J. Currie is Curator of Dinosaurs at the Royal Tyrrell Museum of Palaeontology. He is co-editor (with Eva B. Koppelhus) of Feathered Dragons: Studies on the Transition from Dinosaurs to Birds (IUP, 2004). He lives in Drumheller, Alberta.Eva B. Koppelhus is an adjunct research scientist at the Royal Tyrrell Museum of Palaeontology. She lives in Drumheller, Alberta.

Acknowledgments
Introductionp. 1
From True Woman to New Womanp. 17
The American Girlp. 37
Dangerous Women and the Crisis of Masculinityp. 56
Alternative Visionsp. 75
Patriotic Imagesp. 101
The Flapperp. 121
The Modern American Familyp. 136
The Advertising Connectionp. 160
Epilogue and Discussionp. 182
Notesp. 193
Bibliographyp. 221
Indexp. 239
Table of Contents provided by Blackwell. All Rights Reserved.

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