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Irrationality in Health Care What Behavioral Economics Reveals about What We Do and Why

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ISBN-10: 0804777977

ISBN-13: 9780804777971

Edition: 2013

Authors: Douglas E. Hough

List price: $140.00
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Description:

The health care industry in the U.S. is peculiar. We spend close to 18% of our GDP on health care, yet other countries get better results—and we don't know why. To date, we still lack widely accepted answers to such simple questions as "Would requiring everyone to buy health insurance make all of us better off?" The standard tools of health economics can only take us so far. This book draws on behavioral economics as an alternative lens to provide more clarity in diagnosing the ills of health care today.A behavioral perspective makes sense of key contradictions—from the seemingly irrational choices that we sometimes make as consumers, to the incongruous behavior of providers, to the morass…    
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Book details

List price: $140.00
Copyright year: 2013
Publisher: Stanford University Press
Publication date: 5/15/2013
Binding: Hardcover
Pages: 312
Size: 5.98" wide x 9.02" long x 0.59" tall
Weight: 1.606
Language: English

DOUGLAS E. HOUGH is Associate Professor and Chair, The Business of Health, Graduate Division of Business and Management, Johns Hopkins University. Hough also holds a joint appointment in the Department of Health Policy and Management, Bloomberg School of Public Health, Johns Hopkins University, where he directs the Hopkins Business of Medicine and Business of Nursing programs, teaches courses in healthcare management, and publishes research in the field.

List of Anomalies
Preface and Acknowledgments
What Is Behavioral Economics-and Why Should We Care?
Keeping What We Have, Even If We Don't Like It
Managing Expectations and Behavior
Understanding the Stubbornly Inconsistent Patient
Understanding the Stubbornly Inconsistent Consumer
Understanding the Medical Decision-Making Process, or Why a Physician Can Make the Same Mistakes as a Patient
Explaining the Cumulative Impact of Physicians' Decisions
Can We Use the Concepts of Behavioral Economics to Transform Health Care?
References
Index