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Foreword | |
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Prologue: Speed and Execution Are the Keys to Success | |
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The Two-Minute Drill Mind-Set: Eight Winning Principles Business Leaders Can Learn from the Great Game of Football | |
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Football Example: UT vs. Pitt, 2003 | |
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Business Example: Problems with Six Sigma | |
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You Are the Quarterback: Leading Your Organization to Improve | |
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Football Example: Broncos vs. Browns, 1987 | |
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Business Example: Poor leadership at a distribution center | |
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Know the Score and Define Winning: How Is Your Organization Really Performing, and What Do You Really Want to Achieve? | |
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Football Example: USC vs. Notre Dame, 2005 | |
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Business Example: Improving new product delivery time and quality | |
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Create Your Scouting Report and Game-Day Match-Ups: Identify Potential Opponents to Change | |
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Football Example: Dolphins vs. Jets, 1994 | |
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Business Example: Improving a company's price-quoting system | |
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Create an Extreme Focus and a Sense of Urgency: A Plan for Implementing Rapid Change | |
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Football Example: Patriots vs. Panthers, 2004 Super Bowl | |
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Business Example: Natural gas shortage crisis | |
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Develop Your Winning Two-Minute Drill Package: Get the Right Players on the Field and Take Ownership of the Plan | |
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Football Example: 4:9ers vs. Bengals, 1989 Super Bowl | |
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Business Example: TMS Engineering | |
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Snap the Ball and Execute the Right Plays: Execution Is Critical to Improvement | |
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Football Example: Titans vs. Rams, 2000 Super Bowl | |
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Business Example: CTSK Industries' cost-cutting measures | |
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Close Out the Game, Then Celebrate: Don't Reward "Victory" Until You See Truly Lasting Success | |
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Football Example: Kentucky vs. LSU, 2002 | |
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Business Example: Kingswood Valley Healthcare | |
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Conduct a Postgame Press Conference and Analysis: Review Your Successes So That You and Others Can Do Even Better in the Future | |
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Football Example: Indianapolis Colt postgame press conference (after playing New York Jets), 2006 | |
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Business Example: Tri-X Corporation | |
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Epilogue: Winning Is Better Than Losing | |
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Endnotes | |
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Acknowledgments | |
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About the Authors | |
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Index | |