Second Bounce of the Ball Turning Risk into Opportunity

ISBN-10: 0753824361
ISBN-13: 9780753824368
Edition: 2008
Authors: Ronald Cohen
List price: $18.99
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Description: In this ground-breaking book, Sir Ronald Cohen uses his expertise to rethink attitudes to risk in business, encouraging and advising the potential entrepreneur on Cohen's own experiences and approaches to business.

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Book details

List price: $18.99
Copyright year: 2008
Publisher: Orion Publishing Group, Limited
Publication date: 5/1/2010
Binding: Paperback
Pages: 304
Size: 5.00" wide x 7.75" long x 0.75" tall
Weight: 0.550
Language: English

In this ground-breaking book, Sir Ronald Cohen uses his expertise to rethink attitudes to risk in business, encouraging and advising the potential entrepreneur on Cohen's own experiences and approaches to business.

Introduction
Exploiting uncertainty is the essence of entrepreneurship
Climbing the North Face
The higher you aim, the higher you go
Fear of failure
You can't learn to swim by exercising on the beach
Calibrating opportunities
If you pick a provincial line, you arrive at a provincial destination
Timing is everything
A second bounce usually follows a change in the trend or in the cycle
Leading a winning team
Adapt your role to the needs of the firm, not the other way round
Smart money
Don't just raise cash, raise your probability of success
Ego, intellect and intuition
Ego is a turbo-charger, not a navigation system
Chance, perseverance and luck
Luck is seldom just a matter of chance
Doing it right
Principles have a cost, but they are always a bargain in the end
Exits and entrances
Succession is a process, not an event

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