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Storytelling in Organizations

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ISBN-10: 0750678208

ISBN-13: 9780750678209

Edition: 2005

Authors: John Seely Brown, Stephen Denning, Katalina Groh, Laurence Prusak

List price: $62.95
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Description:

In their own words, the authors describe how they came to see the power of narrative and storytelling in their own experience working on knowledge management, change management, and innovation strategies in organizations such as Xerox, the World Bank, and IBM.
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Book details

List price: $62.95
Copyright year: 2005
Publisher: Routledge
Publication date: 7/19/2011
Binding: Paperback
Pages: 208
Size: 6.14" wide x 9.09" long x 0.47" tall
Weight: 0.748
Language: English

How We Got into Storytelling
Storytelling in Organizations: Larry Prusak
Narrative as a Knowledge Medium: John Seely Brown
Storytelling to Ignite Change: Steve Denning
Storytelling in Making Educational Videos: Katalina Groh
The Prospects for Narrative and Storytelling: Steve Denning