Storytelling in Organizations Why Storytelling Is Transforming 21st Century Organizations and Management

ISBN-10: 0750678208
ISBN-13: 9780750678209
Edition: 2004
List price: $54.95 Buy it from $4.23
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Description: In their own words, the authors describe how they came to see the power of narrative and storytelling in their own experience working on knowledge management, change management, and innovation strategies in organizations such as Xerox, the World  More...

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Book details

List price: $54.95
Copyright year: 2004
Publisher: Routledge
Publication date: 7/19/2011
Binding: Paperback
Pages: 208
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 0.748
Language: English

In their own words, the authors describe how they came to see the power of narrative and storytelling in their own experience working on knowledge management, change management, and innovation strategies in organizations such as Xerox, the World Bank, and IBM.

How We Got into Storytelling
Storytelling in Organizations: Larry Prusak
Narrative as a Knowledge Medium: John Seely Brown
Storytelling to Ignite Change: Steve Denning
Storytelling in Making Educational Videos: Katalina Groh
The Prospects for Narrative and Storytelling: Steve Denning

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