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Presidential Campaign Communication

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ISBN-10: 0745680232

ISBN-13: 9780745680231

Edition: 2nd 2015

Authors: Craig Smith

List price: $19.99
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Description:

The second edition of Presidential Campaign Communication is designed to help readers understand and appreciate how the people of the United States use human communication to select their presidents. It explores presidential politics as one of the things about which Americans talk, thereby building relationships, redefining communities, and shaping public identities and priorities.   Fully revised and updated throughout, the book’s twelve chapters build on its original argument and examples to highlight four key themes:   Presidential campaigns are communication Ð evolving constitutional requirements and the Digital Age create a rhetorical puzzle for aspiring presidents.…    
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Book details

List price: $19.99
Edition: 2nd
Copyright year: 2015
Publisher: Polity Press
Publication date: 3/27/2015
Binding: Paperback
Pages: 320
Size: 6.80" wide x 9.70" long x 0.85" tall
Weight: 1.518
Language: English