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Color Smart How to Use Color to Enhance Your Business and Personal Life

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ISBN-10: 0671034596

ISBN-13: 9780671034597

Edition: 2000

Authors: Mimi Cooper, Arlene Modica Matthews

List price: $15.95
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Book details

List price: $15.95
Copyright year: 2000
Publisher: Pocket Books
Publication date: 7/1/2000
Binding: Paperback
Pages: 176
Size: 5.50" wide x 8.50" long x 0.50" tall
Weight: 0.418
Language: English

Mimi Cooper is a principal of the Cooper Marketing Group Inc. A former executive vice president of a leading regional home furnishings retailer, she has more than twenty years of experience consulting on color for a vast range of products -- from automobiles and paints to kitchen accessories and lingerie. A frequent speaker at design seminars and retail conferences throughout North America and Europe, Cooper lives with her husband in Oak Park, Illinois.

The Importance of Color
An Introduction
Becoming Color SmartUnderstanding Color Profiles
Advanced Color SmartsUnderstanding Color Signals
Color in the MarketplaceHow the Pros Use Color
Applied Color SmartsUsing Color in Your Life
Kids' Colors
Place PalettesThe Colors of Foreign Countries
The Future of ColorEpilogueColor Ad Infinitum