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European Logistics Markets, Management and Strategy

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ISBN-10: 0631192263

ISBN-13: 9780631192268

Edition: 2nd 1994 (Revised)

Authors: Jim Cooper, Michael Browne, Melvyn Peters, Jim Cooper

List price: $80.00
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Description:

Already widely adopted in hardback, this highly successful book has been updated and is now available in paperback for students studying logistics and distribution as part of business and marketing degree courses. Based on five years of fieldwork, it is a timely analysis of the current status of logistics and its future role in European business. The book: * Includes 10 case studies of major companies including Sony and NFC * Considers demand and supply in the market place for logistics services * Looks at the rise of mega carriers Concluding with an assessment of the future, the authors ask what will happen to prices given the impact of freight transport deregulation and what will happen…    
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Book details

List price: $80.00
Edition: 2nd
Copyright year: 1994
Publisher: John Wiley & Sons, Incorporated
Publication date: 5/9/1994
Binding: Paperback
Pages: 344
Size: 5.98" wide x 9.02" long x 0.75" tall
Weight: 1.078
Language: English

Seeds of the Revolution.How is the Demand for Logistics Services Changing?
The Manufacturers.How is the Demand for Logistics Services Changing?
The Retailers.What Scope is there for Improvements in Logistics Efficiency?
What will be the Consequences of Realising Logistics Efficiency Improvement?
Will Prices Fall?
Will There be Mega-Carriers in Europe?
What Logistics Services will be in Demand?
IT: Competitive Advantage or Competitive Necessity?
Green Logistics?
Into the 21st Century?
European Logistics: Sisyphus or Phoenix?