| |
| |
Preliminary Contents | |
| |
| |
Note: Each chapter begins with an Overview, and concludes with a Summary of Chapter and Discussion Questions | |
| |
| |
| |
Introduction to Strategic Management | |
| |
| |
| |
Strategic Leadership: Managing | |
| |
| |
The Strategy Making Process for Competitive Advantage | |
| |
| |
Opening Case: Wal-Mart Strategic Leadership, Competitive Advantage, and Superior | |
| |
| |
Performance Strategic Managers | |
| |
| |
The Strategy Making Process Strategy in Action | |
| |
| |
| |
Strategic Planning at Microsoft Strategy as an Emergent Process | |
| |
| |
Strategy in Action | |
| |
| |
| |
A Strategic Shift at Microsoft Strategy in Action | |
| |
| |
| |
The Genesis of Autonomous Action at 3M | |
| |
| |
Strategic Planning in Practice | |
| |
| |
Strategic Decision Making | |
| |
| |
Strategy in Action | |
| |
| |
| |
Was Intelligence on Iraq Biased by Groupthink? | |
| |
| |
Strategic Leadership | |
| |
| |
Practicing Strategic Management | |
| |
| |
Small-Group Exercise: Designing a Planning System | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 1 | |
| |
| |
Exploring the Web: Visiting 3M; General Task | |
| |
| |
Closing Case: Shattered Dreams: Level 3 Communications | |
| |
| |
Appendix to Chapter | |
| |
| |
| |
Enterprise Valuation, ROIC, and Growth | |
| |
| |
| |
External Analysis: The Identification of Opportunities and Threats | |
| |
| |
Opening Case: Why Is the Pharmaceutical Industry So Profitable? | |
| |
| |
Defining an Industry Porter's Five Forces Model Strategy in Action | |
| |
| |
| |
Circumventing Entry Barriers Into the Soft Drink Strategy in Action | |
| |
| |
| |
Price Wars in the Breakfast Cereal Industry Running Case: Wal-Mart's Bargaining Power Over Suppliers Strategic Groups Within Industries | |
| |
| |
Industry Life Cycle Analysis | |
| |
| |
Limitations of Models for Industry Analysis | |
| |
| |
The Macro-Environment Practicing Strategic Management | |
| |
| |
Small-Group Exercise: Competing with Microsoft | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 2 | |
| |
| |
Exploring the Web: Visiting Boeing and Airbus | |
| |
| |
General Task Closing Case: Plane Wreck: The Airline Industry in 2001-2004 | |
| |
| |
| |
The Nature of Competitive Advantage | |
| |
| |
| |
Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability | |
| |
| |
Opening Case: Dell's Competitive Advantage Competencies, Resources, and Competitive Advantage | |
| |
| |
The Value Chain Strategy in Action | |
| |
| |
| |
Value Creation at Pfizer Running Case: Support Activites as a Source of Value Creation at Wal-Mart The Building Blocks of Competitive Advantage Strategy in Action | |
| |
| |
| |
Southwest Airlines' Low Cost Structure Analyzing Competitive Advantage and Profitability | |
| |
| |
The Durability of Competitive Advantage | |
| |
| |
Avoiding Failure and Sustaining Competitive Advantage Strategy in Action | |
| |
| |
| |
The Road to Ruin at DEC Strategy in Action | |
| |
| |
| |
Bill Gates's Lucky Break Practicing Strategic Management. | |
| |
| |
Small-Group Exercise: Analyzing Competitive Advantage | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 3 | |
| |
| |
Exploring the Web: Visiting Johnson & Johnson | |
| |
| |
General Task Closing Case: Google | |
| |
| |
| |
Building Competitive Advantage Through Functional-Level Strategy | |
| |
| |
Opening Case: Verizon Wireless Achieving Superior Efficiency Strategy in Action | |
| |
| |
| |
Too Much Experience at Texas Instruments Efficiency, Flexible Manufacturing, and Mass Customization Strategy in Action | |
| |
| |
| |
Toyota's Lean Production System Strategy in Action | |
| |
| |
| |
Supply Chain Management at Office Superstores Running Case: Human Resource Strategy and Productivity at Wal-Mart | |
| |
| |
Achieving Superior Quality Strategy in Action | |
| |
| |
| |
General Electric's Six Sigma Quality Improvement Strategy in Action | |
| |
| |
| |
Six Sigma at Mount Carmel Health Achieving Superior Innovation Achieving Superior Responsiveness to Customers Practicing Strategic Management. | |
| |
| |
Small-Group Exercise: Identifying Excellence | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 4 | |
| |
| |
Exploring the Web: Visiting Applied Materials | |
| |
| |
General Task Closing Case: Redesigning the American Car | |
| |
| |
| |
Strategies | |
| |
| |
| |
Building Competitive Advantage Through Business-Level Strategy Opening Case: Samsung Changes Its Business Model Again and Again | |
| |
| |
Competitive Positioning and the Business Model Competitive Positioning and Business-Level Strategy Strategy in Action | |
| |
| |
5.1: Ryanair Takes Control Over the Sky in Europe Strategy in Action | |
| |
| |
| |
L.L. Bean's New Business Model Strategy in Action | |
| |
| |
| |
Up, Up, and Away in the Restaurant Business The Dynamics of Competitive Positioning Strategy in Action | |
| |
| |
| |
Toyota's Goal? A High-Value Vehicle ot Match Every Strategy in Action | |
| |
| |
| |
Holiday Inns on Six Continents Practicing Strategic Management. | |
| |
| |
Small-Group Exercise: Finding a Strategy for a Restaurant | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 5 | |
| |
| |
Exploring the Web: Visiting the Luxury Car Market | |
| |
| |
General Task Closing Case: How E*Trade Uses the Internet to Gain a Low-Cost Advantage | |
| |
| |
| |
Business-Level Strategy and the Industry Environment Opening Case: Nike's Winning Ways Strategies in Fragmented Industries Strategy in Action | |
| |
| |
| |
Clear Channel Creates a National Chain of Local Radio Stations | |
| |
| |
Strategies in Embryonic and Growth Industries Strategy in Action | |
| |
| |
| |
How Prodigy Fell into the Chasm Navigating Through the Shakeout Stage to Maturity Strategy in Mature Industries Strategy in Action | |
| |
| |
| |
Toys "R" Us's New Competitors Strategy in Action | |
| |
| |
| |
Coca-Cola and PepsiCo Go Head to Head Strategies in Declining Industries Strategy in Action | |
| |
| |
| |
How to Make Money in the Vacuum Tube Business Practicing Management Strategy Small-Group Exercise: How to Keep the Hot Sauce Hot | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 6 | |
| |
| |
Exploring the Web: Visiting Wal-Mart | |
| |
| |
General Task Closing Case: Information Technology, the Internet, and Changing Strategies in the Fashion World | |
| |
| |
| |
Strategy in High-Technology Industries Opening Case: The Smart Phone Format War Technical Standards and Format Wars Strategy in Action | |
| |
| |
| |
Where Is the Standard for DVD Recorders? | |
| |
| |
Strategy in Action | |
| |
| |
| |
How Dolby Became the Standard in Sound Technology Strategies for Winning a Format War Costs in High-Technology Industries Strategy in Action | |
| |
| |
| |
Lowering Costs Through Digitalization Managing Intellectual Property Rights Capturing First-Mover Advantages Technological Paradigm Shifts Strategy in Action | |
| |
| |
| |
Disruptive Technology in Mechanical Excavators Practicing Strategic Management. | |
| |
| |
Small-Group Exercise: Burning DVDs | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 7 | |
| |
| |
Exploring the Web:Visiting Kodak | |
| |
| |
General Task Closing Case: Battling Piracy in the Videogame Market | |
| |
| |
| |
Strategy in the Global Environment Opening Case: The Evolution of Global Strategy at Procter & Gamble The Global and National Environments Strategy in Action | |
| |
| |
| |
Finland's Nokia Increasing Profitability and Profit Growth Through Global Expansion Running Case: Wal-Mart's Global Expansion Cost Pressures and Pressures for Local Responsiveness Strategy in Action | |
| |
| |
| |
MTV Goes Global with a Local Accent Choosing a Global Strategy Basic Entry Decisions Strategy in Action | |
| |
| |
| |
Merrill Lynch in Japan | |
| |
| |
The Choice of Entry Mode Global Strategic | |
| |
| |
Alliances Making Strategic | |
| |
| |
Alliances Work Practicing Strategic Management | |
| |
| |
Small-Group Exercise: Developing a Global Strategy | |
| |
| |
| |
| |
| |
Strategic Management Project: Module 8 | |
| |
| |
Exploring the Web: Visiting IBM | |
| |
| |
General Task Closing Case: Planet Starb | |