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MBA in a Box Practical Ideas from the Best Brains in Business

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ISBN-10: 0609610880

ISBN-13: 9780609610886

Edition: 2004

Authors: Joel Kurtzman, Victoria Griffith, Glenn Rifkin

List price: $34.95
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Description:

The best minds in business—at your service MBA in a Box brings together some of the best brains in business who show how the core curriculum of an MBA program works in the real world. People like Michael Porter, Rosabeth Moss Kanter, Adrian J. Slywotzky, Warren Bennis, and Bill George give you a box full of ideas and tools that can boost your career and help you add value to your organization. For example: • Why finance is not just about manipulating numbers but of immense importance in sustaining growth, building widespread wealth, and creating jobs. • The profit zone and how to tell if a business is in one. • The skill of turning an idea or invention into a product that solves a…    
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Book details

List price: $34.95
Copyright year: 2004
Publisher: Crown Publishing Group
Publication date: 5/4/2004
Binding: Hardcover
Pages: 448
Size: 7.25" wide x 9.00" long x 1.50" tall
Weight: 1.980
Language: English

Introduction
Innovation
Sustainability and the environment
Finance and accounting
Strategy
Managing
Human resources
How to be a leader
Marketing
Communication
There's many a slip 'twixt the cup and the lip
Notes
About the contributors
Acknowledgments
Index