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Power of a Positive No How to Say No and Still Get to Yes

ISBN-10: 0553384260
ISBN-13: 9780553384260
Edition: 2007
Authors: William Ury
List price: $16.00 Buy it from $7.88
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Description: No is perhaps the most important and certainly the most powerful word in the language. Every day we find ourselves in situations where we need to say No-to people at work, at home, and in our communities-because No is the word we must use to protect  More...

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Book details

List price: $16.00
Copyright year: 2007
Publisher: Random House Publishing Group
Publication date: 12/26/2007
Binding: Paperback
Pages: 272
Size: 5.75" wide x 8.50" long x 0.75" tall
Weight: 0.704
Language: English

No is perhaps the most important and certainly the most powerful word in the language. Every day we find ourselves in situations where we need to say No-to people at work, at home, and in our communities-because No is the word we must use to protect ourselves and to stand up for everything and everyone that matters to us. But as we all know, the wrong No can also destroy what we most value by alienating and angering people. That's why saying No the right way is crucial. The secret to saying No without destroying relationships lies in the art of the Positive No, a proven technique that anyone can learn. This indispensable book gives you a simple three-step method for saying a Positive No. It will show you how to assert and defend your key interests; how to make your No firm and strong; how to resist the other side's aggression and manipulation; and how to do all this while still getting to Yes. In the end, the Positive No will help you get not just to any Yes but to the right Yes, the one that truly serves your interests. Based on William Ury's celebrated Harvard University course for managers and professionals, The Power of a Positive No offers concrete advice and practical examples for saying No in virtually any situation. Whether you need to say No to your customer or your coworker, your employee or your CEO, your child or your spouse, you will find in this book the secret to saying No clearly, respectfully, and effectively. In today's world of high stress and limitless choices, the pressure to give in and say Yes grows greater every day, producing overload and overwork, expanding e-mail and eroding ethics. Never has No been more needed. A Positive No has the power toprofoundly transform our lives by enabling us to say Yes to what counts-our own needs, values, and priorities. Understood this way, No is the new Yes. And the Positive No may be the most valuable life skill you'll ever learn! "From the Hardcover edition."

William Ury is the co-founder of Harvard's Program on Negotiation, where he directs the Project on Preventing War. One of the world's leading negotiation specialists, his past clients include dozens of Fortune 500 companies as well as the White House and Pentagon. Ury received his B.A. from Yale and a Ph.D. in Anthropology from Harvard. His books Getting to YES and Getting Past No have sold more than five million copies worldwide. He lives in Boulder, Colorado.

Acknowledgments
Author's Preface: Getting to No
Introduction: The Great Gift of No
Prepare
Uncover Your Yes
Empower Your No
Respect Your Way to Yes
Deliver
Express Your Yes
Assert Your No
Propose a Yes
Follow Through
Stay True to Your Yes
Underscore Your No
Negotiate to Yes
Conclusion: The Marriage of Yes and No
Endnotes
Index

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