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Strength Through Joy Consumerism and Mass Tourism in the Third Reich

ISBN-10: 0521705991
ISBN-13: 9780521705998
Edition: 2007
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Description: Based on extensive archival research, this major text deals with 'Strength Through Joy' (KdF), the leisure and tourism agency which aimed to unify Germans in preparation for war and the acquisition of 'living space'.

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Book details

List price: $35.99
Copyright year: 2007
Publisher: Cambridge University Press
Publication date: 5/28/2007
Binding: Paperback
Pages: 274
Size: 6.00" wide x 8.75" long x 0.75" tall
Weight: 0.792
Language: English

Based on extensive archival research, this major text deals with 'Strength Through Joy' (KdF), the leisure and tourism agency which aimed to unify Germans in preparation for war and the acquisition of 'living space'.

Shelley Baranowski is Professor of History at the University of Akron. Her previous books include The Confessing Church: Conservative Elites and the Nazi State (1986) and The Sanctity of Rural Life: Nobility, Protestantism and Nazism in Weimar Prussia (1995). She has also co-edited Being Elsewhere: Tourism, Consumer Culture and Identity in Modern Europe and North America (2001), with Ellen Furlough.

Introduction
Nazism, popular aspirations, and mass consumption on the road to power
'A volk strong in nerve': Strength through Joy's place in the Third Reich
The beauty of labor: 'plant community' and coercion
Mass tourism, the cohesive nation, and visions of empire
Racial community and individual desires: tourism, the standard of living, and popular consent
Memories of the past and promises for the future: Strength through Joy in wartime
Epilogue: The end of 'German' consumption

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