Economics of Information Technology An Introduction

ISBN-10: 0521605210

ISBN-13: 9780521605212

Edition: 2004

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Description:

An introduction for undergraduate and graduate students in economics, business strategy, law and related areas, this work is a concise and accessible review of some of the important economic factors affecting information technology industries.
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Book details

List price: $30.99
Copyright year: 2004
Publisher: Cambridge University Press
Publication date: 12/23/2004
Binding: Paperback
Pages: 114
Size: 5.25" wide x 8.50" long x 0.50" tall
Weight: 0.330

Hal R. Varian is the chief economist at Google.

Carl Shapiro is the Transamerica Professor of Business Strategy at the Haas School of Business at the University of California at Berkeley. He also is Director of the Institute of Business and Economic Research, and Professor of Economics in the Economics Department at the University of California, Berkeley.

Competition and Market Power
Introduction
Technology and market structure
Intellectual property
The Internet boom
Differentiation of products and prices
Switching costs and lock-in
Supply-side economies of scale
Demand-side economies of scale
Standards
Systems effects
Computer mediated transactions
Summary
Intellectual Property, Competition and Information Technology
Introduction
Patents, trade secrets and copyrights
Differentiation of products and prices
Switching costs and lock-in
Standards and patents
Do we need to reform the patent system?
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