Our Commercial Future

Name: Our Commercial Future
Availability: OutOfStock
ISBN: 9780521543781

ISBN-10: 0521543789

List price: $49.95

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List price: $49.95
Publisher: Cambridge University Press
Publication date: 6/2/2005
Binding: Paperback
Weight: 1.342
Language: English



Introduction


Thinking about key terms


Acknowledgments



Consumer choice: what is commerce?: Consumers and choice, Consumer decisions, Consumer protection, Paying for goods and services



Personal finance: Earning an income, Spending and saving income, Borrowing money, Managing finances, Investing money



Running a business: Being an entrepreneur, Business operation



Investing: Investment decisions, Investment options, Investing in financial institutions, Investing in shares, Investing in property, Investing in managed funds, Investment planning



E-commerce , Introduction to e-commerce, The uses of e-commerce, Being an e-consumer, E-commerce case study - music on the net



Promoting and selling: The selling process, Targeting customers, Applying selling techniques



Political involvement: why do we need a government?, Government in Australia, Political action, Decision-making


Glossary


Index