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Advertising Is Dead Long Live Advertising!

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ISBN-10: 0500513147

ISBN-13: 9780500513149

Edition: 2006

Authors: Tom Himpe, Will Collin

List price: $60.00
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Description:

As more and more conventional advertising channels become blocked, brands are beginning to renounce routine practice and take alternative and more exclusive routes. This illustrated book offers an overview of these revolutionary techniques, media and ideas.
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Book details

List price: $60.00
Copyright year: 2006
Publisher: Thames & Hudson
Binding: Hardcover
Pages: 224
Size: 9.75" wide x 11.00" long x 1.00" tall
Weight: 3.520
Language: English

Choosing techniques and media
Finding inspiration
Practical advice