China Entrepreneur Voices of Experience from 40 International Business Pioneers

Name: China Entrepreneur Voices of Experience from 40 International Business Pioneers
Price: 65.85 USD
Availability: InStock
ISBN: 9780470823217

ISBN-10: 0470823216

ISBN-13: 9780470823217

Edition: 2009

Authors: Juan Antonio Fernandez, Laurie Underwood

List price: $27.95

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Description:

Launching a business in China? Give yourself a "second mover advantage." China-bound entrepreneurs and small business owners: learn from experienced China hands before you bring your business to the world's largest and most dynamic consumer market. Preparing to manage a small business in China, the world's largest, most dynamic consumer market? Hundreds of thousands of other international businesspeople are too, but only a small percentage of them will succeed in bringing their start-up dreams to life in the Middle Kingdom. Give yourself a huge head-start by learning directly from experienced China pioneers. CHINA ENTREPRENEURS delivers street-tested advice on launching, growing, and…

Book details

List price: $27.95
Copyright year: 2009
Publisher: John Wiley & Sons, Incorporated
Publication date: 2/3/2009
Binding: Paperback
Pages: 364
Size: 5.75" wide x 9.00" long x 1.50" tall
Weight: 1.188
Language: English



Introduction



Becoming Rich is Glorious



First Steps into China: The Mindset and the Money



Setting Up Shop: Seeking The Right Business License, Finding the Right Business Partners



Finding the Right Customers... And Getting Paid



Human Resource Challenges



Managing the Business - Dealing with Ethics



Managing Negotiations



Managing Business Culture



Living in China Survival Kit



The Lessons: EntrepreneursG+ï¿½ Reflections



Conclusion