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Contemporary Business

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ISBN-10: 047043368X

ISBN-13: 9780470433683

Edition: 13th 2010

Authors: Louis E. Boone, David L. Kurtz

List price: $189.99
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Description:

Moving Business Forward...FasterOpening new doors of possibility can be difficult. CONTEMPORARY BUSINESS 13e gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful businesspeople.As with every good business, though, the patterns of innovation and excellence established at the beginning remain steadfast. The goals and standards of Boone & Kurtz, Contemporary Business, remain intact and focused on excellence, as always. We present to you a text and supplement package that will not only move your COURSE FORWARD FASTER but also move your STUDENTS FORWARD FASTER into the new business era.
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Book details

List price: $189.99
Edition: 13th
Copyright year: 2010
Publisher: John Wiley & Sons, Incorporated
Publication date: 1/13/2009
Binding: Hardcover
Pages: 800
Size: 9.49" wide x 11.22" long x 1.26" tall
Weight: 4.818
Language: English

The Changing Face of Business
Business Ethics and Social Responsibility
Economic Challenges Facing Contemporary Business
Competing in World Markets
Options for Organizing Small and Large Businesses
Starting Your Own Business: The Entrepreneurship Alternative
E-Business: Doing Business Online
Management, Leadership, and the Internal Organization
Human Resource Management, Motivation, and Labor-Management Relations
Improving Performance through Empowerment, Teamwork, and Communication
Production and Operations Management
Customer-Driven Marketing
Product and Distribution Strategies
Promotion and Pricing Strategies
Using Technology to Manage Information
Understanding Accounting and Financial Statements
The Financial System
Financial Management
Business Law
Insurance and Risk Management
Personal Financial Planning
Developing a Business Plan
Careers in Contemporary Business
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