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| Preface | |
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| The Innovation Challenge | |
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| The Challenge: How to Really Innovate | |
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| The Solution | |
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| The Four Innovation Vectors-the Innovation Diamond | |
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| New Products: The Key to Corporate Prosperity | |
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| Huge Amounts at Stake | |
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| Why So Much Innovation Today? | |
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| High Odds of Failure | |
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| Defining Newness and a �New Product� | |
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| The Path Forward | |
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| Why New Products Win | |
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| The Invisible Success Factors | |
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| Why New Products Fail to Yield the Profits They Should | |
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| Seven Critical Success Drivers | |
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| Building the Success Drivers into Your Playbook | |
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| Drivers of Success-Why the Best Innovators Excel | |
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| Seven Critical Success Drivers for the Business | |
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| Toward a Stage-Gate New-Product System | |
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| The Stage-Gate� Idea-To-Launch System | |
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| What Is Stage-Gate? | |
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| Seven Goals of a New-Product Idea-to-Launch System | |
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| How to Manage Risk | |
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| A Best-Practice New-Product System | |
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| An Overview of the Stage-Gate System | |
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| Debunking the Myths About Stage-Gate-What Stage-Gate Is Not! | |
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| Built-in Success Drivers | |
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| Next-Generation Stage-Gate�-How Companies Have Evolved and Accelerated the System | |
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| Global Inputs to Reinvent Stage-Gate | |
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| Scaled to Suit Different Risk Levels and Types of Projects | |
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| An Adaptable, Flexible, and Agile Process | |
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| Efficient, Lean, and No Waste | |
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| Metrics, Team Accountability, and Continuous Improvement | |
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| Stage-Gate for �Open Innovation� | |
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| Life Cycle Management and Stage-Gate | |
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| Automated Stage-Gate Systems | |
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| Common Errors in Designing a Next-Generation Stage-Gate System | |
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| Making It Work | |
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| Discovery-The Quest for Breakthrough Ideas | |
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| A Shortage of Blockbuster New-Product Ideas | |
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| Where to Start? A Product Innovation and Technology Strategy | |
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| Set Up an Idea Capture and Handling System | |
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| The Sources of the Best Ideas | |
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| Voice-of-Customer Methods | |
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| Strategic Methods for Generating Ideas | |
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| Open Innovation as a Major Source of Ideas | |
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| Technology Development and Fundamental Research-Changing the Basis of Competition | |
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| Patent Mapping | |
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| Getting Great Ideas from Your Own Employees | |
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| The Front-End Work-From Discovery to Development | |
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| The First Few Plays of the Game | |
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| On to Stage 1: Scoping | |
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| On to Stage 2: Build the Business Case | |
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| Undertake VoC Research: A User Needs-and-Wants Study | |
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| Do a Competitive Analysis | |
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| Revisit the Market Analysis-This Time in More Depth | |
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| Time for a Detailed Technical Investigation | |
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| Test the Concept with the Customer-Start the Spirals | |
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| Build In the Spirals | |
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| Business and Financial Analysis | |
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| Action Plans | |
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| On to Stage 3: Development | |
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| Picking the Winners-Investing in the Right Projects | |
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| It's Tough to Make the Right Investment Decisions | |
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| Project Selection Is But One Component of Portfolio Management | |
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| The Tools to Use for Effective Gates and Portfolio Reviews | |
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| Maximizing the Value of Your Portfolio | |
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| Strategic Portfolio Management | |
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| Integrating the Governance Elements: Gating, Portfolio Reviews, and Road Maps | |
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| Data Integrity | |
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| Popularity and Effectiveness of Portfolio Methods | |
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| Recommendations for Portfolio Management | |
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| Making the Gates Work-Gates with Teeth | |
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| Challenges at the Gates | |
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| Gates with Teeth-Learn to Drown Some Puppies | |
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| How Effective Gates Work | |
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| Tips and Hints in Gate Governance | |
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| Who Are the Gatekeepers? | |
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| How to Run Gates | |
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| Ways to Accelerate the Gates | |
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| Make the Gates Work! | |
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| Development, Testing, and Launch | |
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| Parallel Actions During Stage 3: Development | |
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| Seek Customer Input Throughout the Development Stage | |
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| Shortening Development Times | |
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| On to Stage 4: Testing and Validation | |
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| Go for Launch | |
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| The Final Play-Stage 5: Into the Market | |
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| Implementing Stage-Gate� In Your Business | |
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| Let's Go Do It | |
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| Designing and Implementing Stage-Gate | |
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| Laying the Foundation, an Innovation Performance Assessment | |
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| Designing (or Redesigning) Your Stage-Gate System | |
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| Implementing Stage-Gate-Change Management | |
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| Sustaining the Implementation Effort-Making It Stick | |
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| Ten Ways to Fail! | |
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| Moving Forward | |
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| The Benchmarker™ Audit Tool | |
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| The Navigator™ Stage-Gate System | |
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| Notes | |
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| Index | |