Strategy in Information and Influence Campaigns How Policy Advocates, Social Movements, Insurgent Groups, Corporations, Governments and Others Get What They Want

Name: Strategy in Information and Influence Campaigns How Policy Advocates, Social Movements, Insurgent Groups, Corporations, Governments and Others Get What They Want
Price: 34.26 USD
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ISBN: 9780415887298

ISBN-10: 0415887291

ISBN-13: 9780415887298

Edition: 2011

Authors: Jarol B. Manheim

List price: $48.95

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Description:

Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful management of such information to achieve a stated objective based on the science of individual, organizational, and governmental decision-making. IICs are more or less centralized, highly structured, systematic, and carefully managed efforts to do just that.Strategy in Information and Influence Campaigns sets out in…

Book details

List price: $48.95
Copyright year: 2011
Publisher: Routledge
Publication date: 12/8/2010
Binding: Paperback
Pages: 358
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 0.990
Language: English

Craig Leonard Briansis Associate Professor of Political Science at Virginia Polytechnic Institute and State University. nbsp; Lars Willnatis Professor of Journalism at Indiana University. nbsp; Jarol B. Manheimis Professor of Media and Public Affairs and of Political Science at the George Washington University. nbsp; Richard C. Richis Professor of Political Science at Virginia Polytechnic Institute and State University.



List of Figures, Tables and Boxes


Preface


Acknowledgements



Points of Origin



Information and Influence Campaigns



Strategy and Tactics in Campaign Communication I: Winning the Argument



Strategy and Tactics in Campaign Communication II: Shaping the Decision



Networks and Netwaves: Organizing for Influence



Riding the Waves: Strategy and Tactics in Network Activation



Feeling the Pressure: The Dimensionality of Targets



Guarding the Castle: Deterring, Deflecting, Minimizing or Defeating Information and Influence Campaigns



Information, and Influence



Need to Know: Strategic Intelligence and Research in the Campaign



The IIC Knowledge Base: A Selective Bibliographic Inventory


Notes



A Bibliography for IIC Strategy (Including Sources Cited)


Author Index


Subject Index