Publicize Your Book (Updated) An Insider's Guide to Getting Your Book the Attention It Deserves

Name: Publicize Your Book (Updated) An Insider's Guide to Getting Your Book the Attention It Deserves
Price: 4.53 USD
Availability: InStock
ISBN: 9780399534317

ISBN-10: 0399534318

ISBN-13: 9780399534317

Edition: 2008 (Revised)

Authors: Jacqueline Deval

List price: $24.00

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Description:

For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicitytotally updated and expanded. This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: Effective networking Defining a target readership Creating pitches for talk shows Getting media coverage Utilizing the Internet and other outlets Preparing for interviews and tours Hiring an independent publicist With totally revised and updated information, advice, and resources, the insiders all agree: Read this book!( Ellen Levine, editorial director, Hearst Magazines)

Book details

List price: $24.00
Copyright year: 2008
Publisher: Penguin Publishing Group
Publication date: 7/1/2008
Binding: Paperback
Pages: 320
Size: 6.00" wide x 8.94" long x 0.83" tall
Weight: 0.770
Language: English




Book Marketing Basics



How to Write a Marketing Plan



You've Submitted Your Manuscript. Now What?



Hire Your Own Publicist



Press Materials



The Print Publicity Campaign



The Publicity Tour



Get on The Oprah Winfrey Show



Media Training: How to Give a Great Interview



Bookstore Appearances and Speaking Engagements



Online Marketing



Set Up Your Own Publicity



Parting Thoughts


Resources: A Directory of Services for Authors and Publicists


Appendices


Sample Press Release


Sample Pitch Letter


Sample Media Alert


Sample Tour Schedule


Index