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Negotiauctions New Dealmaking Strategies for a Competitive Marketplace

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ISBN-10: 039306946X

ISBN-13: 9780393069464

Edition: 2010

Authors: Guhan Subramanian

List price: $26.95
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Description:

Today’s increasingly competitive marketplace is filled with business transactions that include elements of both negotiations and auctions, yet the received wisdom on deal-making treats these two mechanisms separately. Leading dealmaking scholar Guhan Subramanian explores the ubiquitous situation in which negotiators are “fighting on two fronts”—across the table, of course, but also on the same side of the table with known, unknown, or possible competitors. Delving into case studies as diverse as buying a house, haggling over the rights to the television show Frasier , and selling “toxic” assets into the U.S. government’s bailout fund, Subramanian combines meticulous research,…    
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Book details

List price: $26.95
Copyright year: 2010
Publisher: W. W. Norton & Company, Incorporated
Publication date: 2/1/2010
Binding: Hardcover
Pages: 256
Size: 6.40" wide x 9.50" long x 1.00" tall
Weight: 0.946
Language: English

Guhan Subramanian, the Joseph Flom Professor of Law and Business at the Harvard Law School and the Douglas Weaver Professor of Business Law at the Harvard Business School, is the first person in the history of Harvard to hold tenured appointments at both schools. He lives in Newton, Massachusetts.