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Free Ride How Digital Parasites Are Destroying the Culture Business, and How the Culture Business Can Fight Back

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ISBN-10: 0385533764

ISBN-13: 9780385533768

Edition: 2011

Authors: Robert Levine

List price: $31.00
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Description:

How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track. On the Internet, "information wants to be free." This memorable phrase shaped the online business model, but it is now driving the media companies on whom the digital industry feeds out of business. Today, newspaper stocks have fallen to all-time lows as papers are pressured to give away content, music sales have fallen by more than half since file sharing became common, TV ratings are plumshy;meting as viewership migrates online, and publishers…    
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Book details

List price: $31.00
Copyright year: 2011
Publisher: Knopf Doubleday Publishing Group
Publication date: 10/25/2011
Binding: Hardcover
Pages: 320
Size: 6.75" wide x 9.75" long x 1.50" tall
Weight: 1.298
Language: English