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Shift Inside Nissan's Historic Revival

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ISBN-10: 0385512910

ISBN-13: 9780385512916

Edition: N/A

Authors: Carlos Ghosn, Philippe Ries, John Cullen

List price: $27.00
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Description:

In Shift, Carlos Ghosn, the brilliant, audacious, and widely admired CEO of Nissan, recounts how he took the reins of the nearly bankrupt Japanese automotive company and achieved one of the most remarkable turnarounds in automotive—and corporate—history. When Carlos Ghosn (pronounced like “phone”) was named COO of Nissan in 1999, the company was running out of gas and careening toward bankruptcy. Eighteen short months later, Nissan was back in the black, and within several more years it had become the most profitable large automobile company in the world. In Shift, Ghosn describes how he went about accomplishing the seemingly impossible, transforming Nissan once again into a powerful…    
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Book details

List price: $27.00
Publisher: The Crown Publishing Group
Publication date: 3/21/2006
Binding: Paperback
Pages: 256
Size: 5.55" wide x 8.27" long x 0.67" tall
Weight: 0.528
Language: English