Quantitative Methods for Business

ISBN-10: 0324651813

ISBN-13: 9780324651812

Edition: 11th 2010

List price: $410.95 Buy it from $1.15
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Description:

This revision of QUANTITATIVE METHODS FOR BUSINESS provides students with a conceptual understanding of the role that quantitative methods play in the decision-making process. This text describes the many quantitative methods that have been developed over the years, explains how they work, and shows how the decision-maker can apply and interpret data. Written with the non-mathematician in mind, this text is applications-oriented. Its "Problem-Scenario Approach" motivates and helps students understand and apply mathematical concepts and techniques. In addition, the managerial orientation motivates students by using examples that illustrate situations in which quantitative methods are useful in decision making.
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Book details

List price: $410.95
Edition: 11th
Copyright year: 2010
Publisher: Cengage South-Western
Publication date: 2/11/2009
Binding: Hardcover
Pages: 912
Size: 8.25" wide x 10.25" long x 1.50" tall
Weight: 3.938
Language: English

Dr. Dennis J. Sweeney is a textbook author, Professor Emeritus of Quantitative Analysis and founder of the Center for Productivity Improvement at the University of Cincinnati. He also served five years as head of the Department of Quantitative Analysis and four years as Associate Dean of the College of Business Administration. In addition, he has worked in the management science group at Procter & Gamble and has been a visiting professor at Duke University. Professor Sweeney has published more than 30 articles in the area of management science and statistics. The National Science Foundation, IBM, Procter & Gamble, Federated Department Stores, Kroger, and Cincinnati Gas & Electric have funded his research, which has been published in MANAGEMENT SCIENCE, OPERATIONS RESEARCH, MATHEMATICAL PROGRAMMING, DECISION SCIENCES, and other journals. Dr. Sweeney is the coauthor of ten textbooks in the areas of statistics, management science, linear programming, and production and operations management. Born in Des Moines, Iowa, he earned a BS degree from Drake University, graduating summa cum laude. He received his MBA and DBA degrees from Indiana University, where he was an NDEA Fellow.

Dr. Jeffrey D. Camm is Professor of Quantitative Analysis and head of the Department of Quantitative Analysis and Operations Management at the University of Cincinnati, where he has been since 1984. He also has served as a visiting scholar at Stanford University and a visiting professor of Business Administration at the Tuck School of Business at Dartmouth College. Dr. Camm has published more than 30 papers in the general area of optimization applied to problems in operations management, and his research has been funded by the Air Force Office of Scientific Research, The Office of Naval Research, and the U.S. Department of Energy. Among his honors, he was named the Dornoff Fellow of Teaching Excellence and received the 2006 INFORMS Prize for the Teaching of Operations Research Practice. Dr. Camm currently serves as editor-in-chief of INTERFACES and is on the editorial board of INFORMS TRANSACTIONS ON EDUCATION. He received his PhD in Management Science from Clemson University.

Introduction
Introduction to Probability
Probability Distributions
Decision Analysis
Utility and Game Theory
Forecasting
Introduction to Linear Programming
Linear Programming: Sensitivity Analysis and Interpretation of Solution
Linear Programming Applications in Marketing, Finance, and Operations Management
Distribution and Network Models
Integer Linear Programming
Advanced Optimization Applications
Project Scheduling: PERT/CPM
Inventory Models
Waiting Line Models
Simulation
Markov Processes
Appendixes A-G
Index
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