Charm Offensive How China's Soft Power Is Transforming the World

Name: Charm Offensive How China's Soft Power Is Transforming the World
Price: 3.6 USD
Availability: InStock
ISBN: 9780300117035

ISBN-10: 0300117035

ISBN-13: 9780300117035

Edition: 2007

Authors: Joshua Kurlantzick

List price: $26.00

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Description:

At the beginning of the twenty-first century, China is poised to become a major global power. And though much has been written of China's rise, a crucial aspect of this transformation has gone largely unnoticed: the way that China is using soft power to appeal to its neighbors and to distant countries alike. This book is the first to examine the significance of China's recent reliance on soft power--diplomacy, trade incentives, cultural and educational exchange opportunities, and other techniques--to project a benign national image, position itself as a model of social and economic success, and develop stronger international alliances. Drawing on years of experience tracking China's…

Book details

List price: $26.00
Copyright year: 2007
Publisher: Yale University Press
Publication date: 5/28/2007
Binding: Hardcover
Pages: 224
Size: 5.75" wide x 8.50" long x 1.00" tall
Weight: 0.990
Language: English



Preface


Acknowledgments



Courting the World



Changes on the Home Front



A Charm Strategy



The Tools of Culture



The Tools of Business



Mr. Popular



Goal Oriented



Wielding the Charm



America's Soft Power Goes Soft



What's Next?



Responding to the Charm Offensive


Notes


Index