Corporate Media Production

ISBN-10: 0240805143

ISBN-13: 9780240805146

Edition: 2nd 2003 (Revised)

Authors: Raymond DiZazzo
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Description: An examination of creative media production from the initial script to the final stages of postproduction, this work clarifies the roles of the writer, producer, director and client while focusing on the dynamic relationship shared by these key players.

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Book details

List price: $66.95
Edition: 2nd
Copyright year: 2003
Publisher: Taylor & Francis Group
Publication date: 9/15/2003
Binding: Paperback
Pages: 278
Size: 8.50" wide x 10.75" long x 0.75" tall
Weight: 1.980
Language: English

The Changing Role of Corporate Media
The Key Players
Media Groups in the Corporate World
A Production Overview
Production People
The Script
The Program Needs Analysis
The Content Outline
The Creative Concept
The Treatment
Script Terminology
Dialogue and Narration
Structure and Transitions
A Screenplay Format Script
Preproduction
Production Formats, Equipment, and Shooting Styles
A Day on Location and a Day in the Studio
Audio Production
The Director's Role
Human Aesthetics
Audiovisual Aesthetics
Technical Aesthetics
General Aesthetics
People Skills
Judgment Skills
A Postproduction Overview
The Traditional Offline and Online Edit
Nonlinear Editing
Audio Sweetening
Why Evaluate
The Future of Corporate Media
Glossary
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