Public Speaking Strategies for Success

ISBN-10: 0205857264

ISBN-13: 9780205857265

Edition: 7th 2014

Authors: David Zarefsky

List price: $181.60
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Description:

A strategic approach to public speaking Public Speaking: Strategies for Successis based on the premise that successful public speaking is strategic. Critical thinking and strategic planning are emphasized throughout the text. David Zarefsky, one of today's leading scholars in speech communication, encourages students to think through and about the public speaking process. Zarefsky urges students to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful. Because public speaking is situation-specific, the author stresses the integration of theory and practice throughout the text. Students learn how to develop and apply strategies for speaking situations they will encounter throughout the rest of their lives.  MyCommunicationLab is an integral part of the Zarefsky program. Key learning applications include MediaShare, assessment and sample speeches. 0205943241 / 9780205943241 Public Speaking Plus NEW MyCommunicationLab with eText -- Access Card PackagePackage consists of0205857264 / 9780205857265 Public Speaking0205890857 / 9780205890859 NEW MyCommunicationLab with Pearson eText -- Valuepack Access Card 
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Book details

List price: $181.60
Edition: 7th
Copyright year: 2014
Publisher: Pearson Education
Publication date: 1/24/2013
Binding: Paperback
Pages: 480
Size: 8.00" wide x 10.00" long x 0.75" tall
Weight: 1.914
Language: English

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