How to Write for Magazines Consumers, Trade and Web

ISBN-10: 020531743X
ISBN-13: 9780205317431
Edition: 2002
List price: $133.60 Buy it from $30.03
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Description: B This book serves as a practical guide to the basic tools of magazine article writing: knowing the marketplace, brainstorming, researching, querying editors, and writing to get published. Offers readers a step-by-step methodology to writing for  More...

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Book details

List price: $133.60
Copyright year: 2002
Publisher: Allyn & Bacon, Incorporated
Publication date: 11/20/2001
Binding: Paperback
Pages: 208
Size: 6.00" wide x 8.75" long x 0.50" tall
Weight: 3.872
Language: English

B This book serves as a practical guide to the basic tools of magazine article writing: knowing the marketplace, brainstorming, researching, querying editors, and writing to get published. Offers readers a step-by-step methodology to writing for magazines, including significant coverage of trade, professional, and Web magazines. Readers will learn to master the basics of magazine article writing through hands-on exercises and commentary from current and successful magazine writers and editors. Unique Trade and professional magazine coverage provides readers with information on this large and important segment of the industry that is often ignored in other books. Readers also receive important insights into the "dos" and "don'ts" of writing from editors who work with staff and freelance writers everyday. Anyone interested in a career in professional writing, with emphasis on Professional and Trade Magazines.

Preface
Know the Marketplace: Consumer Magazines
Specialty Magazines Multiply
Matching Contents to Readers
Putting Demographics to Work
Going Online
Sizing Up E-Zines
Go Figure Formulas
Know Your Audience
For Example
Hands On
Know the Marketplace: Trade Magazines and Professional Journals
Publishing in Both Worlds
Publishing Online
Does Your Doctor Need a Writer?
Know Your Audience
For Example
Hands On
Brainstorming Ideas
Determining What's New
A Hook to Build an Idea On
Narrowing Down
Finding Ideas You Like
Passing Through the Gates
Do You Have Time for Research?
For Example
Hands On
Researching Thoroughly
What Editors Say
How Research Begins
Steps to a Profitable Interview
For Example
Hands On
Choosing a Title and Writing a Lead
Titles Come in Categories
Lead With Your Right Hook
For Example
Hands On
Writing The Query Letter
What Editors Say
Know the magazine
Remember, you're writing a business letter
Structure your letter
You may submit the same idea to more than one publication
Think of different angles and markets for the same idea
Querying Online
An Important Postscript
For Example
Hands On
Writing to Be Read
Active v. Passive Voice
Verbs v. Adjectives
Steer Clear of Cliches
Avoid Syntax Sinkholes
Vague is Never in Vogue
For Example
Hands On
Writing the Article
Imitate Good Writing
Rely More on a Personal, Conversational Voice and Tone
Rely More on Direct Quotation
Combining Direct Quotation and Narration
Rely More on Anecdotes
Case Studies Are Also Helpful
Rely More on Development
For Example
Hands On
Rewriting and Editing
Regard Rewrite as Part of the Writing Process
Filling in Holes
Danger, Out of Order
Remember What Mark Twain Said
Rewrite/Editing Checklist
Proofreading Your Article Draft
When One Pass Is Not Enough
For Example
Hands On
Becoming a Freelance Writer
Improve Your Odds
Working With Editors
Illustrating Your Articles
Writing for Online Publications
For Example
Hands On
Joining a Magazine's Staff
Getting Started
Becoming a Staff Writer
Moving Up
Pleasing Advertisers
For Example
Hands On
Glossary of Terms
Resources
Optional Classroom Activities
Index

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