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    ISBN-10: 0176251847
    ISBN-13: 9780176251840
    Author(s): ANDERSON
    Buy it from: $153.46

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    Edition: 1st
    Publisher: NELSON

    Defining a Communications Objectives
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    Matching Purpose with Communication
    Case: Selecting the Right Forklift
    Six Patterns for Organizing
    Applying a Reader-Centred Approach
    Beginning a Communication
    Developing an Effective Style
    Communicating Electronically: Email and Web
    Case: Announcing Internet Use Policy
    Nine Ways to End a Communication
    Choosing a Communication Format
    Case: Containing Costs
    Three Types of Special Reports
    Planning a Communication Strategy
    Planning your Persuasive Strategy
    Obtaining a Job
    Planning for Usability
    Creating Communications with a Team
    Conducting Research
    Case: Advising JP
    Five Research Methods
    Developing the Communication Elements
    Drafting Paragraphs, Sections, Chapters
    Creating R-C Graphics
    Designing Pages and Screens
    Oral Presentations
    Case: Increasing Organ and Tissue Donations
    Thirteen Types of Graphics
    Evaluating a Communication
    Checking and Reviewing Drafts
    Case: Fixing Up the Proposal
    Four Steps for Revising
    Formats: Letters, Memos, Reports
    Documenting Sources

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