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| Acknowledgments | |
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| About the Author | |
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| Introduction | |
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| Getting Started | |
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| The Analysis Process | |
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| Identifying Potential Candidates | |
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| Concentrate on the Strongest Candidates | |
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| Quick Prequalify | |
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| Detailed Analysis | |
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| When to Sell | |
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| Summary | |
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| Evaluating Risk | |
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| Portfolio Risk | |
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| Risk Factors | |
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| Spotting Strong Industries in a Weak Market | |
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| Company-Specific Risks | |
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| Company-Specific Risks Described in Subsequent Chapters | |
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| Summary | |
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| Screening | |
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| Morningstar | |
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| Google | |
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| Zacks | |
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| Portfoliol23 | |
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| Google Growth Screen | |
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| Zacks Growth/Momentum Screen | |
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| Portfolio 123 Down & Out Value Stock Finder | |
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| Portfolio 123 Growth Stock Screen | |
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| Zacks' Bulletproof Stocks | |
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| The Zen of Screening | |
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| Premade Screens | |
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| Summary | |
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| Analysis Tools | |
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| Analysis Tool #1: Analyze Analysts' Data | |
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| Who are the Analysts? | |
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| Analysts' Ratings | |
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| "Sell" is a Four-Letter Word | |
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| Consensus Ratings | |
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| Do Strong Buys Outperform Sells? | |
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| Number of Analysts | |
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| Sentiment Index | |
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| Analysts' Estimates | |
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| Earnings Surprise | |
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| Sales Forecasts | |
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| Guidance Changes | |
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| Research Reports | |
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| Summary | |
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| Analysis Tool #2: Valuation | |
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| Implied Growth | |
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| Growth at a Reasonable Price | |
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| Dividends | |
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| Summary | |
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| Analysis Tool #3: Establish Target Prices | |
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| The Process | |
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| Summary | |
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| Analysis Tool. #4: Industry Analysis | |
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| The Business | |
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| Industiy Growth Outlook | |
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| Analysts' Forecasts are Good Enough | |
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| Convert Earnings Growth to Sales Growth | |
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| Industry Concentration | |
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| Picking Winners in an Emerging Fragmented Industry | |
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| Industry Scuttlebutt | |
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| Summary | |
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| Analysis Tool #5: Business Plan Analysis | |
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| Introduction | |
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| Overblown Competitive Advantages: Factors That Should Make a Difference but Often Don't | |
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| Business Plan Scorecard | |
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| Summary | |
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| Analysis Tool #6: Evaluate Management Quality | |
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| Key Executive and Board Quality | |
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| Clean Accounting | |
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| Earnings Growth Stability | |
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| Stock Ownership | |
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| Summary | |
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| Analysis Tool #7: Analyze Financial Fitness | |
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| Financial Fitness Counts | |
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| Pinpointing Financially Challenged Companies | |
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| Simplify the Problem | |
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| Detecting Potential Busted Cash Burners | |
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| Detailed Fiscal Fitness Exam | |
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| Bond Ratings | |
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| Use Bond Prices to Identify Risky Debtors | |
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| Summary | |
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| Analysis Tool #8: Profitability and Growth Analysis | |
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| Where Do Earnings Come From? | |
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| Analyzing Sales (Revenue) History | |
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| Analyzing Margins | |
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| Comparing Margins | |
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| High Versus Low Margins | |
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| Analyzing Overhead Expenses | |
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| Profitability Ratios | |
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| Cash Flow Analysis | |
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| EBITDA Versus Operating Cash Flow | |
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| Summary | |
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| Analysis Tool #9: Detect Red Flags | |
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| Sales Growth Trends | |
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| Accounts Receivables and Inventories | |
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| Statement of Cash Flows | |
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| Yellow Flags | |
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| Summary | |
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| Analysis Tool #10: Ownership Considerations | |
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| Institutional Ownership | |
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| Insider Ownership | |
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| Summary | |
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| Analysis Tool #11: Price Charts | |
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| Trends | |
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| Moving Averages | |
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| Value Investors | |
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| Growth Investors | |
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| Avoid Downtrends | |
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| Compare Short- and Long-Term Moving Averages | |
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| The Risk Zone | |
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| Chart Types | |
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| Trading Volume | |
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| Summary | |
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| The Analysis Process | |
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| Quick Prequalify | |
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| Concentrate on the Strongest Candidates | |
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| Company Overview | |
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| Valuation Ratios | |
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| Real Revenues + Real Earnings + Real Growth = Real Stock | |
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| Check the Buzz | |
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| Summary | |
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| The Value Investing Process | |
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| Concentrate on the Strongest Candidates | |
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| Cycles | |
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| Normalizing | |
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| The Valie Analysis Process | |
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| When to Sell | |
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| Summary | |
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| The Growth Investing Process | |
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| Concentrate on the Strongest Candidates | |
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| Growth Candidates | |
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| The Process | |
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| When to Sell | |
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| Summary | |
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| Analysis Scorecards | |
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| Value Stock Analysis Scorecard | |
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| Growth Stock Analysis Scorecard | |
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| Appendixes | |
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| Industry Information | |
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| Economic Data | |
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| Earnings Reports and Conference Calls | |
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| Reported Earnings | |
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| Summary | |
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| Detecting Scams, Frauds, and Pump and Dump | |
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| Summary | |
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| How to Read Financial Statements | |
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| Income Statement | |
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| Balance Sheet | |
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| Statement of Cash Flows | |
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| Finding the Data | |
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| Pro Forma Accounting Versus GAAP | |
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| Glossary | |
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| Index | |