Excellence in Business Communication

ISBN-10: 0136103766
ISBN-13: 9780136103769
Edition: 9th 2011
List price: $186.80 Buy it from $1.27
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Description: For undergraduate business communication courses. Learn Business Communication Skills By Example. Students need to have excellent, effective, and practical business communication skills in order to succeed in today's business world.Excellence in  More...

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Book details

List price: $186.80
Edition: 9th
Copyright year: 2011
Publisher: Prentice Hall PTR
Publication date: 1/3/2010
Binding: Paperback
Pages: 672
Size: 8.50" wide x 11.00" long x 0.75" tall
Weight: 3.344
Language: English

For undergraduate business communication courses. Learn Business Communication Skills By Example. Students need to have excellent, effective, and practical business communication skills in order to succeed in today's business world.Excellence in Business Communication delivers an abundance of the most realistic model documents and tools, helping students to learn business communication skills by example. The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also understand that to succeed in today's social media environment, business communicators must abandon outdated thinking and embrace the new social communication model that's redefining business communication and the relationships between companies and their stakeholders. By offering practical advice and hands-on experience through dozens of activities and cases, this edition helps students adapt their communication skills to this important new media.

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