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Management Information Systems Managing the Digital Firm

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ISBN-10: 0132142856

ISBN-13: 9780132142854

Edition: 12th 2012 (Revised)

Authors: Kenneth C. Laudon, Jane P. Laudon

List price: $156.99
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The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value.
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Book details

List price: $156.99
Edition: 12th
Copyright year: 2012
Publisher: Pearson Education, Limited
Publication date: 1/4/2011
Binding: Hardcover
Pages: 640
Size: 9.00" wide x 11.25" long x 1.25" tall
Weight: 3.190
Language: English

Organizations, Management, and the Networked Enterprise
Information Systems in Global Business Today
Global E-Business and Collaboration
Information Systems, Organizations, and Strategy
Ethical and Social Issues in Information Systems
Information Technology Infrastructure
IT Infrastructure and Emerging Technologies
Foundations of Business Intelligence: Databases and Information Management
Telecommunications, the Internet, and Wireless Technology
Securing Information Systems
Key System Applications for the Digital Age
Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
E-Commerce: Digital Markets, Digital Goods
Managing Knowledge
Enhancing Decision Making
Building and Managing Systems
Building Information Systems
Managing Projects
Managing Global Systems