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Restaurant Management Customers, Operations and Employees

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ISBN-10: 0130273643

ISBN-13: 9780130273642

Edition: 2nd 2001

Authors: Robert C. Mill

List price: $90.80
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For undergraduate courses in Introduction to Food and Beverage Operations, Culinary Management, and Food and Beverage Management. Exceptionally comprehensive yet accessible, this text identifies the crucial elements involved in the operation of a restaurant, and their interrelationships that are necessary to achieve success. It shows, clearly and in detail, how to balance customer satisfaction and employee productivity in order to manage operations (food and beverage items and the physical facility) at a profit.
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Book details

List price: $90.80
Edition: 2nd
Copyright year: 2001
Publisher: Prentice Hall PTR
Publication date: 6/15/2000
Binding: Hardcover
Pages: 436
Size: 7.00" wide x 9.25" long x 1.00" tall
Weight: 1.848
Language: English

Introduction
Understanding the Customer
Developing a Marketing Plan
Promoting the Operation
Pricing and Designing the Menu
Delivering High-Quality Service
The Physical Facility
Food and Beverage: From Supplier to Customer
Kitchen Equipment and Interiors: Selection, Maintenance, and Energy Management
Sanitation and Food Safety
Controlling Costs
Employee Selection
Training and Development
Motivating the Employee
Restaurant Manager 2000
Index