Observing the User Experience A Practitioner's Guide to User Research

ISBN-10: 0123848695
ISBN-13: 9780123848697
Edition: 2nd 2012
List price: $59.95 Buy it from $53.65
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Description: The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want  More...

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Book details

List price: $59.95
Edition: 2nd
Copyright year: 2012
Publisher: Elsevier Science & Technology Books
Publication date: 9/7/2012
Binding: Paperback
Pages: 608
Size: 7.50" wide x 9.00" long x 1.25" tall
Weight: 2.882
Language: English

The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created.Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of how software is developed in the real world, taking tight budgets, short schedules, and existing processes into account.·Explains how to create usable products that are still original, creative, and unique·A valuable resource for designers, developers, project managers-anyone in a position where their work comes in direct contact with the end user.·Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively·Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users

ELIZABETH GOODMAN is the editor at large atBlendermagazine and has written forRolling Stone,Spin,andNylon.

Why Research is Good and How It Fits Into Product Development
Typhoon: A Fable
Do a Usability Test Now!
Balancing Needs Through Iterative Development
The User Experience
User Experience Research Techniques
The Research Plan
Universal tools: Recruiting and Interviewing
User Profiles
Contextual Inquiry, Task Analysis, Card Sorting
Focus Groups
Usability Tests
Surveys
Ongoing Relationship
Log Files and Customer Support
Competitive Research
Others' Hard Work: Published Information and Consultants
Emerging Techniques
Communicating Results
Reports and Presentations
Creating a User-Centered Corporate Culture
Appendices
The Budget Research Lab
Common Survey Questions
Observer Instructions
Bibliography
Index
About the Author

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