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Globalization and Strategic Alliances The Case of the Airline Industry

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ISBN-10: 0080435963

ISBN-13: 9780080435961

Edition: 2000

Authors: Tae Hoon Oum, Jong -Hun Park, Anming Zhang

List price: $145.99
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Description:

In the foreseeable future the alliance will become an increasingly important feature of the airline industry around the world. Despite its growing importance to airline management, aviation policy makers, and research literature, there has not been much rigorous analysis of airline alliances in economics or management literature. It is clear that the authors of this book are among the first researchers to do serious analytical studies and quantitative analysis on airline alliances. Given the growing importance of alliances, there is a clear need for a book that gives a comprehensive and analytical treatment of key aspects of airline alliances. In this book, they accomplish just that. This…    
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Book details

List price: $145.99
Copyright year: 2000
Publisher: Emerald Publishing Limited
Publication date: 8/14/2000
Binding: Hardcover
Pages: 252
Size: 6.30" wide x 9.06" long x 0.50" tall
Weight: 1.144
Language: English

Chapter Headings: Introduction
Background on Strategic Alliances
Areas of Collaboration and Related Economic Issues
Models of Strategic Alliances
Effects of Alliances on Productivity, Pricing and Profitability
Effects of Alliances on Market Outcomes: The Case Studies of the Trans-Atlantic Alliances
Effects of Alliance on Partners' Traffic Routing
Effects of Alliances on Service Quality
Strategic Alliances and Stock Market Reactions
Competition and Liberalization in a Global Airline Industry
Regulatory Issues Concerning International Alliances
Summary and Conclusions
References
Index