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Crafting and Executing Strategy The Quest for Competitive Advantage - Concepts and Cases

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ISBN-10: 0078112729

ISBN-13: 9780078112720

Edition: 18th 2012

Authors: John Gamble, Margaret Peteraf, A. J. Strickland, Arthur Thompson

List price: $319.00
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Description:

Overview:The 18th edition of Crafting and Executing Strategyrepresents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content…    
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Book details

List price: $319.00
Edition: 18th
Copyright year: 2012
Publisher: McGraw-Hill Higher Education
Publication date: 1/27/2011
Binding: Hardcover
Pages: 944
Size: 8.00" wide x 10.00" long x 1.25" tall
Weight: 3.938
Language: English

John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms.Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market…    

Concepts and Techniques for Crafting and Executing Strategy
Introduction and Overview
What Is Strategy and Why Is It Important
Leading the Process of Crafting and Executing Strategy
Core Concepts and Analytical Tools
Evaluating a Company's External Environment
Evaluating a Company's Resources and Competitive Position
Crafting a Strategy
Five Generic Competitive Strategies--Which One to Employ?
Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices
Strategies for Competing in Foreign Markets
Diversification: Strategies for Managing a Group of Businesses
Ethical Business Strategies, Social Responsibility, and Environmental Sustainability
Executing the Strategy
Building an Organization Capable of Good Strategy Execution
Managing Internal Operations: Actions That Promote Good Strategy Execution
Corporate Culture and Leadership: Keys to Good Strategy Execution
Cases
Mystic Monk Coffee
Whole Foods Market in 2010
>O-fold
Competition in the Warehouse Club Industry
Competition in Energy Drinks, Sports, and Vitamin-Enhanced Beverages
Netflix
Redbox
Cash Connection
Blue Nile in 2010
Apple in 2010
Gap Inc. in 2010
Google in 2010
SkyWest, Inc. in 2009
Silver Ships: Its Strategy in the Military and Workboat Industry
Skype's Spin Off from eBay: Is it Ready for an IPO?
Sara Lee in 2010: Has Its Retrenchment Strategy Benefited Shareholders?
Smuckers in 2010: Expanding the Business Lineup
Robin Hood
Dilemma at Devil's Den
Southwest Airlines in 2010
Neamaste Solar
Herman Miller
Starbucks in 2010
Norton Lilly: Implementing Transformational Change in the Shipping Industry
The Good Hotel
W.L. Gore and Associates
Rhino Capture in South Africa
Countywide Financial and the Subprime Mortgage Debacle