Surviving a Competitive Healthcare Market : Strategies for the 21st Century

Name: Surviving a Competitive Healthcare Market : Strategies for the 21st Century
Availability: OutOfStock
ISBN: 9780076007813

ISBN-10: 0076007812

ISBN-13: 9780076007813

Edition: N/A

Authors: Jana B. Knol

List price: $44.95

30 day, 100% satisfaction guarantee!

Out of stock

We're sorry. This item is currently unavailable.

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Book details

List price: $44.95
Publisher: Practice Management Information Corporation
Binding: Paperback
Pages: 175
Size: 8.75" wide x 11.25" long x 0.50" tall
Weight: 0.990
Language: English

Preface
Introduction: Times of Opportunity or Times of Turbulence	p. 1
Suggested Readings	p. 7
The First Step: Building a High Performance Health Care Team	p. 9
The Second Step: Customer Service: Your Number One Priority	p. 35
The Third Step: The Strategic Triad: Defining Your Customer Base	p. 53
The Fourth Step: Mapping a Strategic Marketing Plan: The Program of Work	p. 69
The Managed Care Puzzle: Competition or Cooperation to Secure Contracts	p. 119
Conclusion: Tying It All Together	p. 147
Easy to Use Forms	p. 149
Index	p. 167
Table of Contents provided by Blackwell. All Rights Reserved.