Business Communication at Work with OLC Premium Content Card

ISBN-10: 0073314277

ISBN-13: 9780073314273

Edition: 3rd 2007 (Revised)

List price: $200.00 Buy it from $41.96
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Description: Business Communications at Work, 3e is a very practical, hands-on text-workbook to help students learn to use the types of communication that they are most apt to experience on the job. The book is full of examples of letters, memos, and correspondence designed to demonstrate the application of the principles covered in the book. A Web site for this book provides supplemental learning exercises. Although the main focus of the book is written communication, a chapter on listening and making a presentation is now included. Each chapter of the book is an independent unit that allows the teacher the flexibility of covering most chapters in any order. This flexibility allows the teacher to customize the course to meet the needs of individual classes. Many chapters are easily broken into units so teachers can cover just the units they want.

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Book details

List price: $200.00
Edition: 3rd
Copyright year: 2007
Publisher: McGraw-Hill Higher Education
Publication date: 6/15/2006
Binding: Paperback
Size: 8.75" wide x 11.00" long x 1.00" tall
Weight: 2.398
Language: English

Setting the Stage for Effective Communication
Choosing the Right Words
Developing Sentences and Paragraphs
Developing Listening and Speaking Skills
Planning and Organizing Business Messages
Using Technology to Improve Communication
Formatting Business Messages
Goodwill Principles and Goodwill Messages
Messages for Inquiries and Requests
Claim and Adjustment Messages
Persuasive Messages
Order, Credit, and Collection Messages
Developing Memos and Memo Reports
Creating Press Releases, Newsletters, and Letters to Public Officials
Constructing and Presenting Reports
Preparing Meeting Communications
Conducting the Job Search
Selling Yourself to Employers
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