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Campaigns in the 21st Century

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ISBN-10: 0072453621

ISBN-13: 9780072453621

Edition: 2005

Authors: Richard J. Semiatin

List price: $44.69
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Book details

List price: $44.69
Copyright year: 2005
Publisher: McGraw-Hill Higher Education
Publication date: 4/28/2004
Binding: Paperback
Pages: 272
Size: 5.25" wide x 8.00" long x 0.25" tall
Weight: 0.594
Language: English

Introduction to Political Campaigns
The Motivation to Run for Office
The Decision to Run for Office
The Campaign Organization
Polling
Paid Advertising
Campaigning on the Internet
Campaigning for Office
Campaigns and American Democracy Epilogue: The 2004 Iowa Caucus and New Hampshire Primary
The Pre-Nomination Fight Trouble for the Dean Campaign
The Iowa and New Hampshire Results Kerry's Comeback