Social Media Sales Revolution The New Rules for Finding Customers, Building Relationships, and Closing More Sales Through Online Networking

ISBN-10: 0071768505
ISBN-13: 9780071768504
Edition: 2011
List price: $28.00 Buy it from $3.00
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Description: Cold-calling is historyyour future is in social media! The growth of LinkedIn, Twitter, and Facebook have revolutionized how business is done. Professionals of every type-including your prospective buyers-are migrating in droves to social media to  More...

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Book details

List price: $28.00
Copyright year: 2011
Publisher: McGraw-Hill Companies, The
Publication date: 7/14/2011
Binding: Hardcover
Pages: 256
Size: 6.25" wide x 9.32" long x 1.00" tall
Weight: 1.144
Language: English

Cold-calling is historyyour future is in social media! The growth of LinkedIn, Twitter, and Facebook have revolutionized how business is done. Professionals of every type-including your prospective buyers-are migrating in droves to social media to find solutions. If you want their business, you have to be there, too. Traditional sales methods like cold calling are no longer effective. Social media platforms are now your best tools. The Social Media Sales Revolutionreveals the enormous opportunities now available for developing relationships and gaining new customers by leveraging the power of social media marketing. It provides a groundbreaking method for dominating markets by using the Internet to reverse the client acquisition process: instead of outbound marketing to generate leads, the entire process will "flip" to one of inbound attraction. You'll Learn how to: Present yourself to the business community online Build a significant online footprint Approach "e-prospects" Generate qualified leads through e-referrals Close more sales in the new world of social networking Providing you with an early edge on the competition The Social Media Sales Revolutionoffers the techniques you need today to dominate the marketplace tomorrow.

About the Author Landy Chase is a sales expert who specializes in increasing the effectiveness of business owners, sales executives and managers in sales and marketing skills. Since founding his company in 1993, he has given nearly two thousand paid presentations to corporate and association clients in over sixty different industries. He has worked all over the U.S. as well as with clients in Australia, Asia, Europe and South America. He has developed a reputation for delivering high-value, practical content, skillfully blended with humor, relevant examples and personal stories.As a speaker with a client re-hire rate in excess of ninety percent, Chase's personal qualifications rank among the top sales trainers nationally and include repeat national President's Club awards as a sales professional, formal experience as a National Sales Trainer for a two-billion-dollar service provider, and management experience directing the efforts of sales forces in both small business and major-account sales. His programs focus on increasing revenue growth through improved sales process management.He holds the Certified Speaking Professional (CSP) designation from the National Speakers Association, the highest earned level of excellence in the industry and a distinction representing the top seven percent of all members of the speaking profession. He has published over 100 articles and writes regular material for both print and online publications.

Preface
Acknowledgments
Game Changers
The Six Rules of the Social Media Sales Revolution
Lock in Sales with Linkedin
The Gold Standard of Business Social Networking Sites
How to Get Results with Twitter
Tapping into Global Conversations
The role of Facebook in Business Development
This Time, It's Personal
Blogging is Easier Than You Think
It's Also Worth the Effort
Attracting Attention to Your Online Presence
How to Be a Magnet
How to Communicate with Prospects Online and Offline
Netiquette for Salespeople
Effective Time Management
Integrating Social Media Habits into Your Day
Adjusting Your Schedule
A Blueprint for Your Daily Routine
The Future of Selling
Join the Revolution
Conclusion
Index

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