Doing Business Internationally The Guide to Cross-Cultural Success

ISBN-10: 0071378324

ISBN-13: 9780071378321

Edition: 2nd 2003 (Revised)

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Description: This guide provides an up-to-date program with new tools, including an update of the Cultural Orientations Model. Paired with COI, these tools help the reader assess individual learning challenges, and identify skills gaps and practice.

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Book details

List price: $38.00
Edition: 2nd
Copyright year: 2003
Publisher: McGraw-Hill Education
Publication date: 9/13/2002
Binding: Hardcover
Pages: 288
Size: 6.40" wide x 9.30" long x 1.29" tall
Weight: 1.738
Language: English

Thomas Walker is Associate Pastor at Second Presbyterian Church in Indianapolis, Indiana.

Foreword
Avant-Propos
Preface
Acknowledgments
The Global Environment
Culture
The Cultural Orientations Model
A Survey of Cultural Patterns
Cultural Orientations in Communication
Cultural Competence in Marketing and Sales
Translating Global Vision into Local Action: Focus on Multicultural Teamwork and Collaboration
Notes
Index
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